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Writing on the Web MCQ

Writing on the Web MCQ

1. To better fit the “web of information” approach, you want to write in big, loose chunks that tell complex stories.

Answer

Correct Answer: False

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2. When working on the web, you should announce information to your audience as soon as you can.

Answer

Correct Answer: True

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3. Media professionals have not embraced Twitter on a professional level.

Answer

Correct Answer: False

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4. Social networking websites such as Facebook and LinkedIn provide you with an option to meet people with similar interests and showcase your skills and products.

Answer

Correct Answer: True

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5. It’s a great idea to have a blog just for the sake of blogging.

Answer

Correct Answer: False

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6. Social media tools cannot be scaled or adapted to fit the needs of an audience.

Answer

Correct Answer: False

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7. People head to the web for long pieces of information.

Answer

Correct Answer: False

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8. Public-relations practitioners can sidestep mainstream media outlets and speak directly to the public through a blog.

Answer

Correct Answer: True

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9. Most traditional media outlets maintain a digital presence through standard websites that feature their regular content that already ran in the paper or on TV.

Answer

Correct Answer: True

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10. Blogging is a way to reach an active and interested audience at any point in time with important and engaging information.

Answer

Correct Answer: True

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11. Creating a link to a ______ of a word can make things easier on your readers.

Answer

Correct Answer: Definition

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12. Think about ______ beyond a simple reaction. 

Answer

Correct Answer: What you want to add

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13. When it comes to web writing, keep it ______.

Answer

Correct Answer: Current

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14. ______ impacts examine the severity of the impact.

Answer

Correct Answer: Qualitative

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15. Blogs can help you inform readers as well as ______.

Answer

Correct Answer: Help you get information from the readers

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16. Websites become ______ when they fail to provide additional content on a regular basis.

Answer

Correct Answer: Stale

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17. _____ is the term used to describe when sites became a giant storage bin of content that was transferred from a standard platform to the web.

Answer

Correct Answer: Shovelware

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18. Vlog is also called blog

Answer

Correct Answer: True

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19. Shovelware is The process of treating a _____ like a storage bin for content that has been “shoveled” from traditional platforms onto the web.

Answer

Correct Answer: Website

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20. “Think of a bird chasing a foil gum wrapper across a lawn for no good reason, and you get the idea” Example Related to Term

Answer

Correct Answer: Shiny-object syndrome

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21. A bit of information placed on a blog or social networking site is called

Answer

Correct Answer: Post

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22. A downloadable audio file that is the digital equivalent of a talk-radio broadcast is called

Answer

Correct Answer: Podcast

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23. A digital tool that allows readers to directly access content elsewhere on a site  is called

Answer

Correct Answer: Hyperlink

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24. Blog is shortened version of 

Answer

Correct Answer: Web Log

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