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Advertising of Media Writing MCQ

Advertising of Media Writing MCQ

1. A print ad should be written in inverted pyramid style.

Answer

Correct Answer: False

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2. Television commercials are always more effective than radio commercials.

Answer

Correct Answer: False

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3. The best television commercials

Answer

Correct Answer: Are driven by the visual.

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4. The pop-up ad

Answer

Correct Answer: All of the above.

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5. A tagline usually appears

Answer

Correct Answer: At the end of the copy.

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6. The headline of a print ad should always

Answer

Correct Answer: Grab attention.

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7. Advertising copywriting mostly involves

Answer

Correct Answer: The art and science of being both creative and logical.

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8. Advertising copywriting mostly involves

Answer

Correct Answer: The art and science of being both creative and logical.

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9. Advertising and public relations

Answer

Correct Answer: Are closely related businesses.

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10. Advertising is a form of

Answer

Correct Answer: Paid medi

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11. Asbury Design President Steven Asbury focuses on __________ for his clients.

Answer

Correct Answer: A marketing strategy

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