The general purpose of a ________ is to persuade the audience to do something.
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Correct Answer:
Proposal.
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The _____________ will usually dictate how long a speech should be.
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Correct Answer:
The size of the audience
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_______________ are more easily influenced by reference groups than ________________.
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Correct Answer:
High self-monitors, low self-monitors
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Eyewitness testimony, diary entries, interviews, and surveys are examples of ______ sources.
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Correct Answer:
Primary
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A(n) __________ is a visual aid that summarizes a large block of information, usually in list form.
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Correct Answer:
Chart
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An ethical speaker is conscious of ________ values.
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Correct Answer:
The audience's
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An effective speech should be organized around ______ main points.
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Correct Answer:
Two to five
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According to your textbook, a(n) __________ is an imaginary story that makes a general point.
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Correct Answer:
Hypothetical example
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__________ are especially valuable for showing an audience statistical trends and patterns.
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Correct Answer:
Graphs.
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During the final development stage of a speech on a question of value you should ____________.
Answer
Correct Answer:
Identify common ground before moving to differences
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“Grade inflation is becoming a problem on college campuses nationwide” is an example of a ______.
Answer
Correct Answer:
Thesis statement
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“To persuade” is an example of a ______.
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Correct Answer:
General purpose statement
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The general purpose of most speeches is to ______.
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Correct Answer:
Inform or persuade
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Those things we hold to be true or false constitute our ______.
Answer
Correct Answer:
Beliefs
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Carl is speaking to a group of college fraternity brothers who are roughly the same age and come from similar socioeconomic backgrounds. The members of the audience are considered a ______ audience.
Answer
Correct Answer:
Homogeneous
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You are planning to give a persuasive speech on the importance of investing in a 401K retirement plan. Which group characteristic should you be most concerned about when developing your speech?
Answer
Correct Answer:
Age
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A ______ audience is made up of people from diverse backgrounds with a wide array of values, attitudes, and ideas.
Answer
Correct Answer:
Heterogeneous
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All of the following are types of original research used for conducting an audience analysis EXCEPT ______.
Answer
Correct Answer:
Perusing social media sites such as Facebook, Instagram, and Twitter
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The first phase, or “landing,” in structuring a speech is ______.
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Correct Answer:
Selecting your topic and doing an audience and self-analysis
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A ______ metaphor is used to illustrate the step-by-step process in speech making.
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Correct Answer:
Staircase
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Visualization is a technique best used to help ______.
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Correct Answer:
Boost confidence
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Using deep-muscle relaxation can help ______.
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Eliminate stress in the body
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The belief that one’s own culture is better than another group or culture is known as ______.
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Correct Answer:
Ethnocentrism
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Imaging all of the worst-case scenarios before giving a speech is an example of which fear of public speaking?
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Correct Answer:
Fear of the unknown
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Delivering a speech to audience is also called ______.
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Correct Answer:
Public speaking
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Fear of speaking to an audience is public speaking anxiety
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Correct Answer:
True
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The act of preparing, staging, and delivering a presentation to an audience is called
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Correct Answer:
Public speaking
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The study and classification of people according to their attitudes, aspirations, and other psychological criteria is psychographics
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Correct Answer:
True
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An audience whose mem-bers are of approximately the same age and who have similar characteristics, attitudes, values, and knowledge is called
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Correct Answer:
Homogeneous audience
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An audience characterized by diversity is called
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Correct Answer:
Heterogeneous audience
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Demographic profile is of characteristics, including age; gender; educational level; racial, ethnic, or cultural ties; group affiliations; and socioeconomic background
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Correct Answer:
True
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Fear of communication, no matter what the context is called
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Correct Answer:
Communication apprehension
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Predispositions to respond favorably or unfavorably toward a person or subject is called
Answer
Correct Answer:
Attitudes
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