1. A ____ message contains instructions that control some aspect of the communication process.
Answer
Correct Answer:
Command
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2. A communication researcher will typically combine all of the following in a research project: mass, organizational, group, and interpersonal communication.
Answer
Correct Answer:
False
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3. Two characteristics of the scientific method are observation and the attempt to rule out alternate explanations.
Answer
Correct Answer:
True
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4. The researcher’s level of engagement with his or her research participants shapes the nature of the research results obtained.
Answer
Correct Answer:
True
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5. The “qualitative vs quantitative data” debate is best answered with the statement that ______.
Answer
Correct Answer:
Each provides a different kind of information
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6. In research, problem solving can involve ______.
Answer
Correct Answer:
All of these
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7. Rhetoricians study the use of language in persuasion and argumentation.
Answer
Correct Answer:
True
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8. At its simplest, empiricism can be defined as research based on observation.
Answer
Correct Answer:
True
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9. One assumption in human communication research is that what we observe can tell us something about an underlying reality we cannot observe.
Answer
Correct Answer:
True
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10. Defining a research question involves ______.
Answer
Correct Answer:
All of these
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11. Which of the following is the first step in a communication research project?
Answer
Correct Answer:
Problem posing
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12. Generally, communication research can be summarized as a process of asking questions and answering them.
Answer
Correct Answer:
True
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13. It is generally agreed that findings about human behavior in one setting can be generalized to other settings.
Answer
Correct Answer:
False
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14. Generally, phenomenologists and ethnographers assume that ______.
Answer
Correct Answer:
Human communication behavior is best understood subjectively
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15. Research reports are persuasive documents.
Answer
Correct Answer:
True
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16. Researchers may use both qualitative and quantitative methods in their research.
Answer
Correct Answer:
True
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17. In Q methodology,participants rank a series of statements according to their perceived _____.
Answer
Correct Answer:
Accuracy
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18. The use of two or more research methods to address the same research question _____.
Answer
Correct Answer:
Triangulation
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19. Social scientists are researchers who share the assumption that science can be applied to researching and understanding _____.
Answer
Correct Answer:
Human behaviour
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20. Research engaging with groups or communities specifically to solve problems is called ____ research.
Answer
Correct Answer:
Action
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21. Basis of persuasion is ______.
Answer
Correct Answer:
Appeals
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