Social Media Marketing MCQ Questions Answers

1. Twitter followers consider ________ to be the most valuable type of tweets.

2. Fbi-related scams involve ________.

3. Fbi reliance on citizen photographs to catch the boston marathon bombers is an example of ____.

4. Facebook and twitter are examples of _____.

5. Writing for social media ________.

6. As a marketer, one thing to keep in mind is that social media users are _____.

7. The idea of digital etiquette came into being ____.

8. Compulsive online gambling and pornography are examples of ____.

9. A(n) _____ refers to an internet vandal and mischief-maker.

10. A product aimed at an audience of teenagers would show that the product is _____.

11. ________ refers to data and responses to data that are contributed by users and sm sponsors.

12. Instagram stories are a great way to _____________.

13. With nearly 88% of its population online, ____ is the leading world region in internet users.

14. Facebook is an example of a ________________.

15. A billboard for nike appears in the game you are playing. this is an example of a(n) ________.

16. Most social media companies rely on ________ for revenue.

17. A television rating is _____.

18. All of the following are benefits of online direct marketing for buyers except ________.

19. The graphical user interface replaced the _____ interface of earlier operating systems.

20. _______is the various ways a site enables user-to-user communications.

21. ____ computing refers to the ability to access information at any time and in any place.

22. Which label links can be used to perform on-page SEO for the links in user-generated content?

23. You want to see the performance of your search results in Google. Which of the following tools can be utilized to do so?

24. In relation to paid marketing. which option is correct about the disadvantage of pay per click (PPC advertising)?

25. You want to research a site and find its Alexa Rank while performing off-page SEO. Which of the following tools can be used to do so?

26. Effective organic marketing creates which of the given kind of sources to the website? 1. Permanent traffic 2. Temporary traffic

27. Which is the valid activities to raise off-page SEO traffic? 1. Post on forums 2. Add an RSS feed subscription box 3. Comment on relevant blogs freely

28. Which is/ are the valid non-link-related off-page factor(s)?

29. You want to perform off-page SEO for your website so that it is more relevant than others in the search page results. Which of the following is an important factor to do so?

30. Which acronyms describes the framework used by Google raters to rank a website?

31. Which statement pertaining to the below attribute is/ are valid? 1. It is not used for indexing. 2. It can be used as a hint for ranking. rel='nofollow'

32. Which is link-related off-page factors? 1. Number of referring domains 2. Link authority 3. Anchor text

33. Which are the benefits of off-page SEO optimization to website owners?

34. In which tag should a subheading be wrapped during the on-page SEO?

35. Which can be used to control access to your site on a page-by-page basis? 1. robotstxt 2. noindex

36. You are using inf‌luencer marketing strategy to backlink your website. Which of the following is/ are the valid way(s) of doing this?

37. Which tools can be used to check the domain authority of your website while performing off- page SEO?

38. Which option is correct about the organic reach?

39. What is/ are the value (s) to be set for X-Robots-Tag header to prevent the crawler from indexing a page?

40. In which paid marketing strategies, the user uses video marketing, mobile marketing, and Google display ads to spread awareness about the product?

41. You want to embed certain image elements in HTML. If you want Google to index these images, which of the following methods should you avoid?

42. Which type of links should be avoided to prevent link spamming while performing the Off-page SEO? 1. Purchased links 2. Reciprocal links 3. Low-quality directory links

43. Through which option, businesses can take advantage of the opportunities Offered by organic marketing?

44. Which are the benef‌its of using paid social media advertising for a small business? 1. It helps to give the brand instant visibility. 2. It is a cost-effective way to promote the business. 3. It gives advertiser complete control over sees the ad. 4. It creates exposure for the brand in a cost-effective way. 5. It helps to maximize the content marketing and distribute the best content.

45. Which are the valid techniques to perform off-page SEO? 1. Social-media activity 2. Influencer marketing 3. Blogging

46. Which is/ are the valid way(s) to ensure that the internal structure Of your website is optimized while performing Off-page SEO? 1. Interlink all SEO landing pages 2. Drop all links on homepage

47. Which Option is the name given to paid marketing when a user do advertising on YouTube?

48. You are using Google My Business to improve off-page SEO. What is the character limit that needs to be followed for a good description while doing so?

49. What is the word limit for long form pieces that rank higher on the first SERP?

50. You want to utilize the image ranking to improve on-page SEO. Which of the following APIs can be used to do so?

51. Which is the valid type of search intent encountered during on-page SEO?

52. You want to find a list of sites that post on similar content for guest blogging to improve off-page SEO. Which of the following tools can be used to do so?

53. Which option is an incorrect organic social media reach tool?

54. Which type of keyword can be used to ensure that page relevancy in a web page is high while performing on-page SEO?

55. Which tool can be used to bring up the pages on your website with the most link authority while performing on-page SEO?

56. Which factors lead(s) to Off-page SEO providing a boost for your brand?

57. Which options is/ are essential for highly engaged organic social media traffic?

58. You are using responsive web design to ensure that your site is supported by mobile and desktop users. Which of the following tags can be used in the given context to tell the browser how to adjust the content?

59. Which Facebook Ad allows people to watch engaging videos and photos, swipe through carousels, tilt to pan, and explore lifestyle images with tagged products—all in a single ad?

60. Which are advantages of using Facebook?

61. How often should you post a video on Youtube?

62. Which option is acronym for the principles that make ideas stick or go viral? Note: There may be more than one right answer.

63. What are the benefits of having a content calendar?

64. Which is not essential for your marketing campaign?

65. What is the best social media for marketing?

66. Which is the most probable reason that certain first names (brand names) are more popular than others?

67. What does Twitter Geo-targeting allow you to do? Note: There may be more than one right answer.

68. What should you do if you receive a promotion on a link?

69. From the list below, choose which option helps drive blog content.

70. What should one consider when sourcing information for Social Media Marketing? Note: There may be more than one right answer.

71. What is defined as the aspect or aspects of a product or service that differentiates it from competitors' products or services?

72. What is the term for the semi-fictional representation of your ideal customer that takes market research and customer data into account?

73. Most important components of gaining a high ranking for a Linkedln search? Note: There may be more than one right answer.

74. What are the advantages of affiliative marketing? Note: There may be more than one right answer.

75. Which should social media marketers NOT do?

76. What is the best practice to optimize your Facebook Business Page?

77. How should you take advantage of a very popular blog? Note: There may be more than one right answer.

78. What happens if your ad sets reach your campaign limit?

79. How do you maintain your target audience's attention? Note: There may be more than one right answer.

80. In what situation should you consider changing your market plan? (choose all that apply)

81. Which can you potentially achieve through Facebook ads? (choose all that apply)

82. Which Facebook Ad allows people to swipe through a carousel of images, tilt to view panoramic images and zoom in to view images in detail?

83. How can links increase your Twitter follower? (choose all that apply)

84. Site some ways that will help increase your Twitter follower? (choose all that apply)

85. Which should be considered when posting on Twitter.

86. How do you fairly take advantage of your Twitter followers? (choose all that apply) Note: There may be more than one right answer.

87. Which targeting allows you to connect with users based on words and phrases they’ve recently Tweeted or searched for on Twitter?

88. Your marketing manager has asked you to plan a marketing campaign to be sent through your company’s Twitter account. The company is a high-tech startup that also uses white papers as a marketing tool. What will be the best way to convey an authoritative source via the tweets?

89. How do you ensure the most traffic to a Blog? (check all that apply) Note: There may be more than one right answer.

90. How can guest blogging increase your brand recognition? (choose all that apply)

91. Why are Meta descriptions are important in every landing page (check all that apply)?

92. Which type of targeting can reach users who have shown powerful signals of intent outside of Twitter — helping you achieve the highest possible return on investment from your advertising campaigns?

93. Which Facebook insights can see how many people have seen your posts, how many liked, commented on or shared posts?

94. What will page managers find on a Facebook Page insights?

95. Which Facebook Ad allows you to showcase multiple products within a single advert unit or tell a story that develops across each card?

96. What makes YouTube different than other social media? (check all that apply)

97. Which includes the top three things to focus on in a Social Media Marketing plan?

98. How is Twitter budgeting set?

99. Which demographic from Facebook can reach customers in the areas where they do business?

100. Which is true with regards to SMM? Choose all that apply.