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General MCQ for Consumer Behavior

1. Many sub-cultural barriers are decreasing because of mass communication, mass transit, and a ___________________.

2. . The starting point in understanding how consumers respond to various marketing efforts the company might use is the:

3. As a form of a reference group, the _______________ are ones to which the individual wishes to belong.

4. The theory of motivation that views people as responding to urges that are repressed but never fully under control was developed b ___________

5. If a consumer tells friends “I like my car more than any other car on the road,” then the consumer has expressed an _____________

6. According to the buyer decision process suggested in the text, the first stage is characterized as being one of __________

Consumer Behavior MCQs | Topic-wise

MCQ on Basic Consumer Behavior General Consumer Behavior MCQs
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Consumer Behavior Subjects
Basic Consumer Behavior MCQs
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Consumer Behavior Subjects
Basic Consumer Behavior MCQs
More Resources
Consumer Behavior MCQ
Consumer Behavior Skill Assessment
Consumer Behavior PDF
Related MCQs
Corporate Communications
Customer Relationship Management
Digital Marketing
Display Ads
Ebay
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