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General MCQ for Customer Relationship Management

1. Customers lifetime purchases that generate net present value of future profit streams is called

2. Any occasion on which brand or product is encountered by end customers is called

3. The main drawback of CRM is

4. Which of the following strategies is suited to the Old Economy?

5. Which of the following strategies is suited to the New Economy?

6. A _________ is an organized collection of detailed information about individual customers or prospects that is accessible, actionable and current for marketing purposes such as lead generation and others.

7. A well-built e-business infrastructure is a combination of.

8. One of the major problem for e-business growth is

9. E-commerce involves the application of _____

10. CRM process begins ________

Customer Relationship Management MCQs | Topic-wise

MCQ on Basic Customer Relationship Management General Customer Relationship Management MCQs
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Customer Relationship Management Subjects
Basic Customer Relationship Management MCQs
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Customer Relationship Management Subjects
Basic Customer Relationship Management MCQs
More Resources
Customer Relationship Management MCQ
Customer Relationship Management Skill Assessment
Customer Relationship Management PDF
Related MCQs
Digital Marketing
Display Ads
Ebay
Eloqua
Email Marketing
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