> > PR Strategy MCQs > Financial Communication and Public Relation MCQs

Financial Communication and Public Relation MCQ

1. The Alcatel–Lucent Shift Plan set a clear company course for the next ______ years.

Answer

Correct Answer: 3

Note: This Question is unanswered, help us to find answer for this one

2. The Alcatel and Lucent Technologies merger was considered a failure ______ year(s) after the fact.

Answer

Correct Answer: 2

Note: This Question is unanswered, help us to find answer for this one

3. VP wanted to obtain ______ to support cleantech opportunities.

$1.25 million

$1.25 billion

$1.25 trillion

$125,000

Answer

Correct Answer: $1.25 billion

Note: This Question is unanswered, help us to find answer for this one

4. VP wanted to increase ______ coverage of its role in cleantech.

Traditional media

Social media

Traditional and social media

Print media

Answer

Correct Answer: Traditional and social media

Note: This Question is unanswered, help us to find answer for this one

5. VP planned to secure feature coverage ______.

In at least one high-profile, national-level business media outlet

In at least one national-level broadcast TV outlet

In at least one national-level radio outlet

In at least one national-level print outlet

Answer

Correct Answer: In at least one high-profile, national-level business media outlet

Note: This Question is unanswered, help us to find answer for this one

6. VP focused on accomplishing three main objectives that would be carried out and measured during the first ______.

6 months of the fundraising campaign

8 months of the fundraising campaign

10 months of the fundraising campaign

12 months of the fundraising campaign

Answer

Correct Answer: 6 months of the fundraising campaign

Note: This Question is unanswered, help us to find answer for this one

7. The overall goal for the VantagePoint public relations campaign in 2010–2011 was ______.

To reverse a negative opinion about VantagePoint

To acknowledge the role VantagePoint has played in the evolution of the field

To establish VantagePoint as the leading voice in modernizing the world’s infrastructure

To launch a website for VantagePoint

Answer

Correct Answer: To establish VantagePoint as the leading voice in modernizing the world’s infrastructure

Note: This Question is unanswered, help us to find answer for this one

8. At the time of the VantagePoint campaign, the clean technology industry ______.

Was nonexistent

Had well-established best practices

Was new and without established best practices

Was in decline

Answer

Correct Answer: Was new and without established best practices

Note: This Question is unanswered, help us to find answer for this one

9. VantagePoint wanted to ______.

Position itself as an emerging leader driving clean technology innovation

Position itself as an emerging leader driving fossil fuels

Build awareness of its products and services

Change negative perception about its products and services

Answer

Correct Answer: Position itself as an emerging leader driving clean technology innovation

Note: This Question is unanswered, help us to find answer for this one

10. The goal of the Tax Amnesty 2015 campaign was ______.

To persuade eligible taxpayers to participate in Tax Amnesty 2015 by paying their past due taxes

To increase donations to the Department of Taxation

To build awareness of tax laws

To change negative attitudes about tax laws

Answer

Correct Answer: To persuade eligible taxpayers to participate in Tax Amnesty 2015 by paying their past due taxes

Note: This Question is unanswered, help us to find answer for this one

11. Research for the Tax Amnesty 2015 campaign revealed ______.

A direct marketing public relations campaign has no effect on promotions

A direct marketing public relations campaign is the least cost-effective promotional method

A direct marketing public relations campaign is the most cost-effective promotional method

A direct marketing public relations campaign is a bad idea

Answer

Correct Answer: A direct marketing public relations campaign is the most cost-effective promotional method

Note: This Question is unanswered, help us to find answer for this one

12. Research for the Tax Amnesty 2015 campaign revealed ______.

Publicizing the program via outbound phone calls as late as possible spurs participation

Publicizing the program via outbound phone calls as early as possible spurs participation

Publicizing the program via outbound phone calls mid-campaign spurs participation

Publicizing the program via outbound phone calls had no effect on participation

Answer

Correct Answer: Publicizing the program via outbound phone calls as early as possible spurs participation

Note: This Question is unanswered, help us to find answer for this one

13. The tax amnesty program lasted ______.

2 weeks

4 weeks

6 weeks

8 weeks

Answer

Correct Answer: 8 weeks

Note: This Question is unanswered, help us to find answer for this one

14. Research for the Tax Amnesty 2015 campaign revealed the vast majority of amnesty collections ______.

Occurred in the last 2 weeks of the program

Occurred in the first 2 weeks of the program

Occurred halfway through the program

Didn’t occur at all

Answer

Correct Answer: Occurred in the first 2 weeks of the program

Note: This Question is unanswered, help us to find answer for this one

15. ______ is an important link between the organization and those who invest in the organization.

Financial communication

Branding

Public relations

Integrated communication

Answer

Correct Answer: Financial communication

Note: This Question is unanswered, help us to find answer for this one

PR Strategy MCQs | Topic-wise

MCQ on Basic PR Strategy	MCQ on Branding in Public Relations Strategy
MCQ on Crisis Communication in Public Relations Strategy	MCQ on Financial Communication and Public Relation
MCQ on Health Communication in Public Relations Strategy	MCQ on Integrated Communication and Public Relation
MCQ on Issue Advocacy in Public Relations Strategy	MCQ on Public Community Relations
MCQ on Views in Public Relations Strategy	General PR Strategy MCQs