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Public Community Relations MCQ

As a result of __________, the death penalty statutes in 39 states were invalidated.

Answer

Correct Answer: Furman v. Georgia (1972)

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The foundation’s cross-disciplinary centennial team developed the concept of giving a gift to the community each month during the foundation’s 100th year during the ______ phase of campaign development.

Answer

Correct Answer: Communication

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The overarching goals of the Cleveland Foundation’s centennial campaign were to ______.

Answer

Correct Answer: Increase awareness of the foundation’s history of impact and current leadership

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The research for the Cleveland Foundation revealed ______.

Answer

Correct Answer: Many were unfamiliar with its role supporting key community assets and institutions

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Research for the Cleveland Foundation included ______.

Answer

Correct Answer: Focus groups and interviews

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The Cleveland Foundation developed a campaign to ______.

Answer

Correct Answer: Celebrate its 100-year history and the birth of the community foundation field

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In addition to the support ribbons, RWB successfully ______.

Answer

Correct Answer: Launched a student veteran Week of Honor February 21–27 across the state of Tennessee

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SVA’s mission and values were shared via red, white, and blue support ribbons attached to information cards during the ______ phase of campaign implementation.

Answer

Correct Answer: Communication

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The goal of Belmont University’s Student Veterans of America (SVA) campaign was to ______.

Answer

Correct Answer: Raise awareness of SVA and its role in student veteran success

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______ research clarified the campaign opportunity for the SVA at Belmont University and helped identify the key campaign stakeholders.

Answer

Correct Answer: Primary

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______ research showed that SVA at Belmont University was not well known throughout Nashville.

Answer

Correct Answer: Secondary

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Twitter was used more for ______ during the Lights in the Night: Lanterns Make Community Connections campaign.

Answer

Correct Answer: Listening

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8ThirtyFour grew a Facebook (FB) page organically through ______.

Answer

Correct Answer: Tagging, following, and jumping on relevant media conversations

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The ultimate goal of the Lights in the Night client was not to win the competition, but rather ______.

Answer

Correct Answer: To safely and successfully provide the public with a once-in-a-lifetime experience

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Research for the “Lights in the Night” campaign revealed ______.

Answer

Correct Answer: Only two ArtPrize competitions since 2009 involved performance art

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______ can be extremely valuable in helping to rebuild trust.

Answer

Correct Answer: Community relations

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