A company’s set of processes relating to handling contact with customers is known as:

Why do some companies introduce self-service checkouts?

Exploiting data on items examined or purchased by a customer to advertise further products to them is known as:

Which sales method would be best suited to the customers who were unable to visit shops and wanted a broad range of products?

The art of creating and developing the image of a product is known as:

Which one is NOT a direct benefit of introducing a loyalty card scheme?

Which one is NOT a direct benefit of an effective customer service?

The sales tactic of offering upgrades or add-ons in order to make the transaction more profitable is known as:

If a customer is unsure about whether to go ahead with a purchase, which one might a salesperson use to attempt to close the deal?

To which one does the expression ‘bait and switch’ refer?

Which consequence is associated with an aggressive, oppositional negotiating technique?