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Social Media Marketing MCQs

What can a company do on Facebook apart from their page to create a following?

Answer

Correct Answer: Use Groups, both company originated and posting to other groups

Explanation:

Create content: Create shareable content that's high quality. This can include behind-the-scenes shots, stories, and memes.
Invite people: Invite friends and email subscribers to like the page.
Partner with influencers: Partner with influencers.
Use hashtags: Use hashtags to increase discoverability.
Use stories: Use stories to express themselves.
Follow latest trends: Post/engage in viral and latest trends to. This will make you part of bandwagon and your page will start to show up in posts related to trending topics

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