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Basic Google Adsense MCQ

1. Which of the given options is true about Google Publisher Toolbar?

It lets you view up-to-date information about your AdSense account.

It gives an overview of your earnings and performance.

It provides ad overlays with in-page reporting.

All of the above.

Answer

Correct Answer: All of the above.

Note: This Question is unanswered, help us to find answer for this one

2.
Choose True or False:
Up to 500 custom channels can be created in your AdSense account and each ad unit can be tracked using up to five different custom channels.

True

False

Answer

Correct Answer:

True

Note: This Question is unanswered, help us to find answer for this one

3. Choose the correct sequence of steps for obtaining the code for an "AdSense for Search" unit.

Choose Search Type > Choose Search Box Options > Search Results Style > Get Search Code

Choose Search Box Options > Choose Search Type > Search Results Style > Get Search Code

Choose Search Results Style > Choose Search Box Options > Choose Search Type > Get Search Code

Choose Search Type > Choose Search Box Options > Get Search Code > Search Results Style

Answer

Correct Answer: Choose Search Type > Choose Search Box Options > Search Results Style > Get Search Code

Note: This Question is unanswered, help us to find answer for this one

4. Google AdSense program policies allow you to place up to _____ "AdSense for search" units on any page.

One

Two

Three

Four

Answer

Correct Answer: Two

Note: This Question is unanswered, help us to find answer for this one

5. Choose the incorrect statement.

Channels enable you to view detailed reporting about the performance of specific pages and ad units.

Custom channels allow you to track the performance of specific ad units based on your specified criteria.

URL channels are available for AdSense for content pages, as well as Ad Sense for Search units.

If you rename an ad placement in your AdSense account, you will lose any existing advertiser bids for that placement.

Answer

Correct Answer: URL channels are available for AdSense for content pages, as well as Ad Sense for Search units.

Note: This Question is unanswered, help us to find answer for this one

6. How many AdSense channels are available for each publisher?

Unlimited

200

500

Answer

Correct Answer: 200

Note: This Question is unanswered, help us to find answer for this one

7. Choose the incorrect statement.

It is not possible to filter the AdSense for Mobile content Ads on your mobile website pages.

Googlebots will not be able to crawl your webpages for ads targeting if the access to your mobile website is restricted to a specific set of IP addresses.

Mobile text ads contain 24-36 characters of text.

Advertisers also have the option to allow customers to directly connect to their business phone, in which case a call link will appear next to the destination URL in an AdSense for Mobile Content Ad.

Answer

Correct Answer: It is not possible to filter the AdSense for Mobile content Ads on your mobile website pages.

Note: This Question is unanswered, help us to find answer for this one

8. In an AdSense for Content Unit, which of the following parts is not clickable?

background

title

URL

Text

Answer

Correct Answer: background
Text

Note: This question has more than 1 correct answers

Note: This Question is unanswered, help us to find answer for this one

9. Which of the following font faces is not available for customizing AdSense text Ads?

Arial

Times

Comic Sans

Verdana

Answer

Correct Answer: Comic Sans

Note: This Question is unanswered, help us to find answer for this one

10. Which of the following features can not be customized for AdSense for Search units?

site language

keywords

custom channel

safe search

cost per click value

Answer

Correct Answer: cost per click value

Note: This Question is unanswered, help us to find answer for this one

11. Choose the incorrect statement.

AdSense for mobile content Google matches ads to the content of your mobile site.

Publishers are permitted to display one AdSense for mobile ad unit on each of their mobile webpages.

It is not possible to view AdSense for mobile ads from a standard computer; mobile ads will appear only on mobile web pages.

AdSense for mobile content Google matches ads to the content of your online site.

Answer

Correct Answer: AdSense for mobile content Google matches ads to the content of your online site.

Note: This Question is unanswered, help us to find answer for this one

12. What are active Ad Sense Units?

AdSense Units that were created within the last 10 days

AdSense Units that were created, or received impressions within the last 7 days

AdSense Units that received impressions within the last 24 hours

AdSense Units that were created, or received impressions within the last 24 hours

Answer

Correct Answer: AdSense Units that were created, or received impressions within the last 7 days

Note: This Question is unanswered, help us to find answer for this one

13.
State whether true or false.
Google AdSense Program is free for anybody to join.

True

False

Answer

Correct Answer:

True

Note: This Question is unanswered, help us to find answer for this one

14. Setting a self-hold on your Google AdSense account payment will______________.

stop Google from sending you payments, but your earnings will continue to accrue.

stop Google from sending you payments, and your earnings will also stop to accumulate.

Answer

Correct Answer: stop Google from sending you payments, but your earnings will continue to accrue.

Note: This Question is unanswered, help us to find answer for this one

15. After applying AdSense Ads on his webpages, John wants to block the above two ads, as both of them belong to his competitor's websites. What should he do?

Click on both the ads to find the URLs of both the websites, and then add the URLs to the block URL list.

Right Click on the Title of both the Ads and find out the URLs, and then add them to the block URL list.

Click on both the ads to find the URLs of both the websites, and then add the URLs to the Competitive Ad Filter list.

Right Click on the Title of both the Ads and find out the URLs, and then add them to the Competitive Ad Filter list.

Answer

Correct Answer: Right Click on the Title of both the Ads and find out the URLs, and then add them to the Competitive Ad Filter list.

Note: This Question is unanswered, help us to find answer for this one

16. For CPM ads, you will generate earnings in your account every time:

the ad is clicked by a user.

the ad appears on your site.

the user buys a product.

Answer

Correct Answer: the ad appears on your site.

Note: This Question is unanswered, help us to find answer for this one

17. When clicks occur on a framed page, they will ______.

be counted once in your channel reports.

be counted twice in your channel reports.

not be counted in your channel reports.

Answer

Correct Answer: not be counted in your channel reports.

Note: This Question is unanswered, help us to find answer for this one

18. Clicking on your own AdSense Ads is ______.

allowed for testing purposes

allowed on local servers only

not allowed for any reason

allowed with automated click generation tools only

Answer

Correct Answer: not allowed for any reason

Note: This Question is unanswered, help us to find answer for this one

19. Choose the incorrect statement.

eCPM is not a reporting feature.

eCPM does not represent the actual amount paid to a publisher.

It is not possible to change the reporting currency of your account once you've set it.

If you want to switch over to another new reporting currency for your AdSense account, you'll need to close your current account and open a new one.

Answer

Correct Answer: eCPM is not a reporting feature.

Note: This Question is unanswered, help us to find answer for this one

20. The Reports overview does not show the______.

estimated earnings for the same day

estimated earnings for the last 7 days

estimated earnings for the last year

estimated earnings for the current month

Answer

Correct Answer: estimated earnings for the last year

Note: This Question is unanswered, help us to find answer for this one

21.
What will be the effect of adding the following code in your robots.txt file?
User-agent: Googlebot
Disallow: /
User-agent: Mediapartners-Google
Disallow:

It will NOT allow ads to appear on all your pages and won't let those pages appear in Google Search.

It will allow ads to appear on all your pages, but won't let those pages appear in Google Search.

It will provide you with the most relevant Google ads for the content on your webpage.

It will prevent any of the search engine bots from indexing your webpages.

Answer

Correct Answer:

It will allow ads to appear on all your pages, but won't let those pages appear in Google Search.

Note: This Question is unanswered, help us to find answer for this one

22. Contextual targeting, which determines what a webpage is about, does NOT use _____ in order to precisely match Google ads to each page.

keyword analysis

word frequency

font size

automated readability index

overall link structure of the web

Answer

Correct Answer: automated readability index

Note: This Question is unanswered, help us to find answer for this one

23. The appearance of an Earnings line on your Payment History page for any month ______.

guarantees that you will be paid for those earnings within a month

means that you will be paid for those earnings in that month

means that Google has verified the earnings that were generated for your account during that month

means your payments have reached a payment threshold

Answer

Correct Answer: means that Google has verified the earnings that were generated for your account during that month

Note: This Question is unanswered, help us to find answer for this one

24. An "AdSense for search" query is counted______.

each time the "AdSense for Search" unit is displayed

each time a "search results page" is displayed

each time a user views the webpage on which "AdSense for Search" unit is displayed

each time a user clicks on the links in the search results page

Answer

Correct Answer: each time a "search results page" is displayed

Note: This Question is unanswered, help us to find answer for this one

25. If you have assigned more than one custom channel to an ad unit, clicks and impressions from that ad unit will be recorded for:

any one of the custom channels.

each of the custom channels.

only one of the custom channels which has been marked as the preferred channel.

Answer

Correct Answer: each of the custom channels.

Note: This Question is unanswered, help us to find answer for this one

26. If your AdSense account balance reaches the payment threshold during November, your payment will be sent to you (there are no holds on your account):

at the end of February, next year.

at the end of November, the same year.

at the end of December, the same year.

at the end of January, next year.

Answer

Correct Answer: at the end of December, the same year.

Note: This Question is unanswered, help us to find answer for this one

27. AdSense for Mobile Content requires

client-side scripting

server-side scripting

Answer

Correct Answer: server-side scripting

Note: This Question is unanswered, help us to find answer for this one

28. Which of the following units is not the correct Google AdSense Mobile Ad formats?

Text Ads (Single Unit)

Text Ads (Double Unit)

Image Ads (Banner 300x50)

Image Ads (Sky scrapper 500x300)

Answer

Correct Answer: Image Ads (Sky scrapper 500x300)

Note: This Question is unanswered, help us to find answer for this one

29. If a publisher earns $360 from 90,000 impressions, the eCPM would be ___.

$3.00

$4.00

Answer

Correct Answer: $4.00

Note: This Question is unanswered, help us to find answer for this one

30. AdSense for search results pages show ______.

exclusively CPC ads

exclusively CPM ads

both CPC and CPM ads

CPC or CPM Ads depending on the publisher's choice

Answer

Correct Answer: exclusively CPC ads

Note: This Question is unanswered, help us to find answer for this one

31. Choose the incorrect statement.

CPC AdSense ads appear on a webpage by default.

CPM AdSense ads appear on a webpage only if an advertiser has bid to run ads on your site through placement targeting.

It is possible to request exclusively CPM ads for your site or set your account to be paid only on a per impression basis.

It is possible to view separate reports for placement-targeted and contextually targeted ads.

Answer

Correct Answer: It is possible to request exclusively CPM ads for your site or set your account to be paid only on a per impression basis.

Note: This Question is unanswered, help us to find answer for this one

32. What is the correct sequence of steps for generating an "AdSense for Content" code?

Choose Ad Format and Colors > Choose Ad Type > Choose Ad Channels > Save and Get Ad Code

Choose Ad Type > Choose Ad Channels > Choose Ad Format and Colors > Save and Get Ad Code

Choose Ad Type > Choose Ad Format and Colors > Choose Ad Channels > Save and Get Ad Code

Choose Ad Channels > Choose Ad Type > Choose Ad Format and Colors > Save and Get Ad Code

Answer

Correct Answer: Choose Ad Type > Choose Ad Format and Colors > Choose Ad Channels > Save and Get Ad Code

Note: This Question is unanswered, help us to find answer for this one

33. Choose the incorrect statement.

It is possible to delete an ad unit from within your AdSense account.

It is possible to hide an ad unit within your AdSense account.

It usually takes about 10 minutes for the changes in an Ad unit to reflect on the website.

It is possible to upgrade your AdSense ad code within your account using the import code option.

Answer

Correct Answer: It is possible to delete an ad unit from within your AdSense account.

Note: This Question is unanswered, help us to find answer for this one

34. If you make changes to the look and feel of an already published AdSense for Search Unit, ______.

the changes made to the search unit will automatically reflect after 48 hours without updating the code for the unit

the changes made to the search unit will automatically reflect instantly after the updating of the code for the unit

Answer

Correct Answer: the changes made to the search unit will automatically reflect instantly after the updating of the code for the unit

Note: This Question is unanswered, help us to find answer for this one

35. A website is jointly managed by two companies each having an individual AdSense publisher account - Account A and Account B. How can the AdSense units be placed on a single page without violating the AdSense Policy Guidelines?

Three Ad Sense for Content units from account A + Three Ad Sense for Content units from account B

One Ad Sense for Content unit from account A + Two Ad Sense for Content units from account B, Or vice versa

Three Ad Sense for Search units from account A + Three Ad Sense for Search units from account B

Three Ad Sense for Link units from account A + Three Ad Sense for Link units from account B

None of the above

Answer

Correct Answer: One Ad Sense for Content unit from account A + Two Ad Sense for Content units from account B, Or vice versa

Note: This Question is unanswered, help us to find answer for this one

36. For cost per click ads, you generate earnings when:

users click on an ad.

viewers view an ad.

users either click or view an ad.

Answer

Correct Answer: users click on an ad.

Note: This Question is unanswered, help us to find answer for this one

37. Identify the correct sequence of steps for obtaining the code for an AdSense for mobile content Ad unit.

Choose Ad Style > Choose Ad Type > Choose Ad Channels > Get Ad Code

Choose Ad Type > Choose Ad Channels > Choose Ad Style > Get Ad Code

Choose Ad Channels > Choose Ad Style > Choose Ad Type > Get Ad Code

Choose Ad Type > Choose Ad Style > Choose Ad Channels > Get Ad Code

Answer

Correct Answer: Choose Ad Type > Choose Ad Style > Choose Ad Channels > Get Ad Code

Note: This Question is unanswered, help us to find answer for this one

38. Choose the correct statement.

A PIN is sent to you for the verification of your AdSense Account as soon as you sign up for a new account.

A PIN is sent to you for the verification of your AdSense Account as soon as your account balance reaches the verification threshold.

If you do not verify your PIN within four months of your account balance reaching the verification threshold, your Ads will be replaced by public service Ads.

If you do not verify your PIN within three months of your account balance reaching the verification threshold, your Account will be disabled and your unpaid earnings will be refunded to the appropriate advertisers.

Answer

Correct Answer: If you do not verify your PIN within four months of your account balance reaching the verification threshold, your Ads will be replaced by public service Ads.

Note: This Question is unanswered, help us to find answer for this one

39. Which of the following markup languages can not be used for AdSense for Mobile content?

wml (WAP 1.x.)

xhtml (WAP 2.0)

TeX

chtml (imode)

Answer

Correct Answer: TeX

Note: This Question is unanswered, help us to find answer for this one

40. If the total unpaid earnings of your Google AdSense account have not yet reached the payment threshold

they will be transferred to your bank account.

they will not be rolled over to the next month.

they will roll over to the next month and remain accrued for one year, after which they expire.

they will roll over to the next month and remain accrued until they meet the threshold.

Answer

Correct Answer: they will roll over to the next month and remain accrued until they meet the threshold.

Note: This Question is unanswered, help us to find answer for this one

41. Which of the following messages indicates that your domain has just been added and is waiting for approval?

Verifying Domain and Checking Policy Compliance

Verifying Domain

Unverified Domain

Answer

Correct Answer: Verifying Domain and Checking Policy Compliance

Note: This Question is unanswered, help us to find answer for this one

42. The data shown in the channel reports is not displayed in near-real-time

True

False

Answer

Correct Answer: True

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43. What must be inserted into an RSS feed for Google to produce advertising content?

Images

Feeds

Site maps

Websites

Answer

Correct Answer: Images

Note: This Question is unanswered, help us to find answer for this one

44. What is A/B testing when it comes to optimizing ads?

Contrasting different advertising audiences

Contrasting different ad designs

Contrasting different ad performance

Contrasting the different levels of retained earnings per advertisement

Answer

Correct Answer: Contrasting different ad designs

Note: This Question is unanswered, help us to find answer for this one

45. What are ad dimensions used for?

Sorting data regarding its audience

The performance of their competitors

Sorting performance data

Sorting data about the size of the ad

Answer

Correct Answer: Sorting performance data

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46. Where would you find information about your account performance?

The Statistics tab

The Home tab

The Metrics tab

The Performance tab

Answer

Correct Answer: The Home tab

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47. Your Report Manager will save up to how many reports?

100

Answer

Correct Answer: 20

Note: This Question is unanswered, help us to find answer for this one

48. Where do crawler errors appear in the menu?

Gear icon > Crawlers

Gear icon > Performance

Gear icon > Metrics

Gear icon > Status

Answer

Correct Answer: Gear icon > Status

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49. How do you change your ad text?

Edit > Ads > Campaigns

Campaigns > Ads > Market.

Campaigns > Ads > Pencil icon

Ads > Edit > Pencil icon

Answer

Correct Answer: Campaigns > Ads > Pencil icon

Note: This Question is unanswered, help us to find answer for this one

50. In order to use Adsense for mobile you must have all but the following?

A non mobile compliant webpage

a mobile markup language such as XHTML

server side scripting, PHP or ASP

Answer

Correct Answer: A non mobile compliant webpage

Note: This Question is unanswered, help us to find answer for this one

51. How many ads are allowed to be placed on websites with dynamic content as the focus?

Ads are not allowed on sites with dynamic content as the primary focus

One

Three

Two

Answer

Correct Answer: Ads are not allowed on sites with dynamic content as the primary focus

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52. Which of these best describes an ad placement?

Any website that places your ad

A single website that places your ad

A group of ad units on which an advertiser can choose to place their ads

A single ad unit which an advertiser must choose to place their ad

Answer

Correct Answer: A group of ad units on which an advertiser can choose to place their ads

Note: This Question is unanswered, help us to find answer for this one

53. What must you have before you can directly integrate AdSense into your video player?

The video player's source code

The video players make and model

AdSense's source code

The video players serial number

Answer

Correct Answer: The video player's source code

Note: This Question is unanswered, help us to find answer for this one

54. What kind of code does AdSense use to match advertisements with content on mobile sites?

AJAX

Cobal.

HTML

Objective-C and Java

Answer

Correct Answer: Objective-C and Java

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55. If your inventory needed to be managed, what tab would you use?

My management

My AdSense

My ads

My inventory

Answer

Correct Answer: My ads

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56. If you wish to change the status of an ad group, what are the options in the Change status drop-down menu?

Export, Import, Yes, No

Enable, Pause, Delete

Enable, Disable, Export

Start, Stop, Continue

Answer

Correct Answer: Enable, Pause, Delete

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57. What are Quick reports?

Commonly used reports, or customized reports

Abbreviated reports

Reports used to demonstrate a companies short-term financial report

Reports that are timely in their nature

Answer

Correct Answer: Commonly used reports, or customized reports

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58. Where do you find and change your payment options?

In the account settings page

In the payment options section

In the system settings tab

In the account maintenance section

Answer

Correct Answer: In the account settings page

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59. What is the standard publisher revenue share on AdSense for Content?

68%

52%

32%

58%

50%

Answer

Correct Answer: 68%

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60. Which of these is not a pre-requisite of Adsense?

18 years of age or older

Owning many websites

Comply with program policies

Own a website

Answer

Correct Answer: Owning many websites

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61. Publishers receive a higher percentage for which Adsense product?

Adsense for content

Adsense for search

Both of these, priced the same

None of these

Answer

Correct Answer: Adsense for content

Note: This Question is unanswered, help us to find answer for this one

62. Where must the DIV tag be placed to inform the browser of the first ad in the source code?

Above the BODY tag

Before the BODY tag

Below the BODY tag

Outside the BODY tag

Answer

Correct Answer: Below the BODY tag

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63. Which of these units are able to be used in experiments?

Responsive Ad units

Ad units already being used in another experiment

Active ad units

Idle Ad units

Answer

Correct Answer: Active ad units

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64. Which formula describes Coverage?

(Ad requests that returned ads / total ad requests) * 1000

(Ad requests that returned no ads / total ad requests) * 100

(Ad requests that returned ads / total ad requests) * 50

(Ad requests that returned ads / total ad requests) * 100

Answer

Correct Answer: (Ad requests that returned ads / total ad requests) * 100

Note: This Question is unanswered, help us to find answer for this one

65. What does Adsense for search provide for a website owner?

Revenue per visitor who merely shows up to their site

Revenue per visitor who searches their site

Google Custom Search boxes

Revenue per visitor who buys heir products

Answer

Correct Answer: Google Custom Search boxes

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66. A Backup ad can be created by using all but which of these?

Email address

Image

URL

Color

Answer

Correct Answer: Email address

Note: This Question is unanswered, help us to find answer for this one

67. What does % Recent Ad Impressions mean?

Percentage of total ad impressions recently generated in a particular category

Percentage of ad impressions generated in one minute

Percentage of ad impressions generated from recent online purchases

Total ad impressions recently generated in a particular category

Answer

Correct Answer: Percentage of total ad impressions recently generated in a particular category

Note: This Question is unanswered, help us to find answer for this one

68. Adsense Direct allows users to do which of the following?

Rename Responsive ad units

Hide ad units

Rename idle ad units

Sell ad inventory

Answer

Correct Answer: Sell ad inventory

Note: This Question is unanswered, help us to find answer for this one

69. What is the formula for ad clickthrough rates displayed in performance reports?

Clicks / ad impressions

Ad impressions / clicks

Total clicks divided by total ads

Items sold / finances depleted for using ads

Answer

Correct Answer: Clicks / ad impressions

Note: This Question is unanswered, help us to find answer for this one

70. What is placement targeting?

Advertisements chosen by advertisers to be displayed on a website

The placement of ads in certain areas of a website

Advertisements placed on the web with no specific strategy

Advertisements chosen by webmasters to be hosted on their website

Answer

Correct Answer: Advertisements chosen by advertisers to be displayed on a website

Note: This Question is unanswered, help us to find answer for this one

71. What is leaderboard format?

A vertical ad, usually placed at the top and typically 728x90 in dimension

A diagonal ad, usually placed at the bottom and typically 728x90 in dimension

A perfectly square ad

A horizontal ad, usually placed at the top and typically 728x90 in dimension

Answer

Correct Answer: A horizontal ad, usually placed at the top and typically 728x90 in dimension

Note: This Question is unanswered, help us to find answer for this one

72. What is a linear video ad?

Ads that are played for the entire duration of the media clip

Ads that run like a stock ticker along the bottom of a video clip

Ads that are run in the background, but never seen during a media clip

Ads that appear between, before, and after video content is played

Answer

Correct Answer: Ads that appear between, before, and after video content is played

Note: This Question is unanswered, help us to find answer for this one

73. Which of these is the most useful means of anaylizing Adsense data?

Displaying relevant ads

Creating ads

Blocking users

Graphical Reporting

Answer

Correct Answer: Graphical Reporting

Note: This Question is unanswered, help us to find answer for this one

74. What is the standard size for a banner ad used in AdSense?

400x690

800x600

132x764

468x60

Answer

Correct Answer: 468x60

Note: This Question is unanswered, help us to find answer for this one

75. Which of these is not a provided Ad style?

High contrast Black

High contrast White

High contrast Sienna

Google Default

Answer

Correct Answer: High contrast Sienna

Note: This Question is unanswered, help us to find answer for this one

76. Custom channels are best described as?

Ad unit Performance blockers

Ad unit performance trackers

Ad unit performance backers

Ad unit Performance enhancers

Answer

Correct Answer: Ad unit performance trackers

Note: This Question is unanswered, help us to find answer for this one

77. Earnings thresholds depend on which of the following?

Time of Sign Out

Reporting Currency

Time of Sign in

Account Renewal

Answer

Correct Answer: Reporting Currency

Note: This Question is unanswered, help us to find answer for this one

78. If you are changing the destination URL, what are you changing?

The address of the company using it

The address of the companies advertising server

The address of the web page itself

The address of the landing page

Answer

Correct Answer: The address of the landing page

Note: This Question is unanswered, help us to find answer for this one

79. What controversial tracking method does AdSense use to be more effective?

80. Which title describes those who can see a list of users having access to an account?

Standard Users but not Administrators

Standard Users and Administrators

Standard Users for 30 days

Administrators

Answer

Correct Answer: Administrators

Note: This Question is unanswered, help us to find answer for this one

81. Above the fold refers to what?

Highest bidding advertisers

Profit margin

The webpage header

Part of the page seen withouth scrolling down

Answer

Correct Answer: Part of the page seen withouth scrolling down

Note: This Question is unanswered, help us to find answer for this one

82. When a company competing with another company clicks their competitor's ads to drive up their competitor's costs, what is happening?

Illegal competition

Embargo

Invalid clicks

Antitrust

Answer

Correct Answer: Invalid clicks

Note: This Question is unanswered, help us to find answer for this one

83. Link units display which of these?

a list of topics relevant to your page content.

a list of suggested topics for your page content

a list of irrelevant topics

a list of suggested submenus

Answer

Correct Answer: a list of topics relevant to your page content.

Note: This Question is unanswered, help us to find answer for this one

84. What are link units used for?

They are adaptive links that change according to the interests of your readers

They are used to measure optimization strategies

They are links to object items on your website

They are dynamic links that don't change

Answer

Correct Answer: They are adaptive links that change according to the interests of your readers

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85. Attend this online training program to learn about Adsense:

Adsense University

Adsense Academy

Adsense Collective

Adsense College

Answer

Correct Answer: Adsense Academy

Note: This Question is unanswered, help us to find answer for this one

86. What type of feeds will AdSense run on?

Wordpress and Atom

RSS and Atom

Wordpress and RSS

Wordpress and RDF

Answer

Correct Answer: RSS and Atom

Note: This Question is unanswered, help us to find answer for this one

87. Adsense allows users to do all but the following?

earn money from your mobile sites

earn money from your site search results

earn money from your websites

Spam other websites

Answer

Correct Answer: Spam other websites

Note: This Question is unanswered, help us to find answer for this one

88. What is contextual targeting?

The use of page content to influence the flow of its web traffic

The use of page content to draw a targeted audience

The use of page content to influence a specific audience

The use of page content to match appropriate ads to each web page

Answer

Correct Answer: The use of page content to match appropriate ads to each web page

Note: This Question is unanswered, help us to find answer for this one

89. How many AdSense for content units are allowed per page?

Ten

Three

Five

Four

Answer

Correct Answer: Three

Note: This Question is unanswered, help us to find answer for this one

90. What is wide skyscraper format?

Horizontal ads, usually 160x12 in dimension

Diagonal ads

Ads formatted to fit on the side of buildings

Vertical ads, usually 160x600 in dimension

Answer

Correct Answer: Vertical ads, usually 160x600 in dimension

Note: This Question is unanswered, help us to find answer for this one

91. A/B testing is best described as?

Testing situation A versus situation B

None of these

Double blind testing

Survey testing

Answer

Correct Answer: Testing situation A versus situation B

Note: This Question is unanswered, help us to find answer for this one

92. If you wish to manually add the encoding for Google Adsense, where should it be pasted for it to operate correctly?

Within the <CSS></CSS> tag

Within the <DEV></DEV> tag

Within the <JAVA></JAVA> tag

Within the <BODY></BODY> tag

Answer

Correct Answer: Within the <BODY></BODY> tag

Note: This Question is unanswered, help us to find answer for this one

93. Which of these is NOT an ad status?

Active

Hidden

Idle

Ghosting

Answer

Correct Answer: Ghosting

Note: This Question is unanswered, help us to find answer for this one

94. What type of targeting do content-based advertisements focus on?

Subjective targeting

Strategic targeting

Context or interest based

Comprehensive targeting

Answer

Correct Answer: Context or interest based

Note: This Question is unanswered, help us to find answer for this one

95. What is the function of expandable ads?

Expand beyond the original size of an ad unit

Animation

Enhance text ads

Automize units

Answer

Correct Answer: Expand beyond the original size of an ad unit

Note: This Question is unanswered, help us to find answer for this one

96. Are ads allowed on error pages?

Yes

Yes, but only 1

Yes, but only a maximum of 3

Answer

Correct Answer: No

Note: This Question is unanswered, help us to find answer for this one

97. When a website has ad content being clicked by automated programs, what is the technique considered?

Good business practices

Influx

Inflation

Click fraud

Answer

Correct Answer: Click fraud

Note: This Question is unanswered, help us to find answer for this one

98. Where would you place the best performing ad to increase your revenue?

In the middle of the page

At the bottom of the page

Nowhere on the page

As the first ad on the page

Answer

Correct Answer: As the first ad on the page

Note: This Question is unanswered, help us to find answer for this one

99. What is an example of encoding that safely targets children in advertising?

<CustomSearchEngine volunteers="false"

&cx=00255077836266642015:u-scht7a-8i

google_tag_for_child_directed_treatment = 1;

repeated int32 d = 4 [packed=true];

Answer

Correct Answer: google_tag_for_child_directed_treatment = 1;

Note: This Question is unanswered, help us to find answer for this one

100. Ad CTR is best described as?

Clicks / Ad definitions

Clicks / Ad impressions

Clicks / Ad repitition

Clicks / Ad constrcutions

Answer

Correct Answer: Clicks / Ad impressions

Note: This Question is unanswered, help us to find answer for this one

101. What is the syntax for asynchronous

async

asynch

asynk

asinc

Answer

Correct Answer: async

Note: This Question is unanswered, help us to find answer for this one

102. Which of these is not a Google Adsense product?

Computing

Content

Video

Answer

Correct Answer: Computing

Note: This Question is unanswered, help us to find answer for this one

103. What is Google Interactive Media Ads (IMA) SDK?

It is a method to advertise in media content such as videos and games

A method for advertising durable goods

A method for advertising food items

A method for advertising news content

Answer

Correct Answer: It is a method to advertise in media content such as videos and games

Note: This Question is unanswered, help us to find answer for this one

104. CTR stands for?

Cost tracking routes

Click then repeat

Click through rate

Count then repeat

Answer

Correct Answer: Click through rate

Note: This Question is unanswered, help us to find answer for this one

105. In order to use Google Adsense you must have a combination of which of the following?

Only a postal address

Only content to monetize

Only a Google account

A Google Account, Content to Monetize, A Postal Address

Answer

Correct Answer: A Google Account, Content to Monetize, A Postal Address

Note: This Question is unanswered, help us to find answer for this one

106. You can set up your time zone reporting preferences using which of these?

Adsense Forum

Adsense+page

Account information section of your Account settings page

Adsense Help Center

Answer

Correct Answer: Account information section of your Account settings page

Note: This Question is unanswered, help us to find answer for this one

107. Which of these has been added for advanced control over ad format features?

Favicons

Similar-sized display ads

Clickable arrow icon

All of these

Answer

Correct Answer: All of these

Note: This Question is unanswered, help us to find answer for this one

108. The group you wish to reach out to through ads is called?

Great Crowd

Troll sites

Target Audience

Silent Audience

Answer

Correct Answer: Target Audience

Note: This Question is unanswered, help us to find answer for this one

109. CSE stands for?

Custom sales engine

Custom search engine

Cost sales entry

Custom spam enactor

Answer

Correct Answer: Custom search engine

Note: This Question is unanswered, help us to find answer for this one

110. Which best describes the purpose of Adsense?

Depreciate content derived sales

Maximize profit of online content

Monitor page views

Maximize deficit of online content

Answer

Correct Answer: Maximize profit of online content

Note: This Question is unanswered, help us to find answer for this one

111. What is interest-based advertising?

Advertising focusing on user demographics, interests, and previous interactions

Advertisement focusing on raising interest in a product via word of mouth

Advertisements aimed at a specific geographic location

Advertisements distributed with no specific strategy

Answer

Correct Answer: Advertising focusing on user demographics, interests, and previous interactions

Note: This Question is unanswered, help us to find answer for this one

112. Which best describes the Mobile Webpage options?

Connect users to the right ads when they do not want them

Connect users to the wrong ads

Connect users to the right ads when they want them

Disconnect users from the right ads they want

Answer

Correct Answer: Connect users to the right ads when they want them

Note: This Question is unanswered, help us to find answer for this one

113. Where are payments and pin numbers sent?

Back to Google

Your mailing address

To your customers

To the IRS

Answer

Correct Answer: Your mailing address

Note: This Question is unanswered, help us to find answer for this one

114. Which of these is not a Google Adsense ad format?

Open GL

Text

Video

Image

Answer

Correct Answer: Open GL

Note: This Question is unanswered, help us to find answer for this one

Google Adsense MCQs | Topic-wise

MCQ on Basic Google Adsense

General Google Adsense MCQs

Google Adsense Subjects

More Resources

Google Adsense MCQ

Google Adsense Skill Assessment

Google Adsense PDF

Related MCQs

Google Adwords MCQs

Google Analytics MCQs

Google Webmaster Central MCQs

Help Desk Skills MCQs

MailChimp MCQs

Basic Google Adsense MCQ

1. Which of the given options is true about Google Publisher Toolbar?

2. Choose True or False:Up to 500 custom channels can be created in your AdSense account and each ad unit can be tracked using up to five different custom channels.

3. Choose the correct sequence of steps for obtaining the code for an "AdSense for Search" unit.

4. Google AdSense program policies allow you to place up to _____ "AdSense for search" units on any page.

5. Choose the incorrect statement.

6. How many AdSense channels are available for each publisher?

7. Choose the incorrect statement.

8. In an AdSense for Content Unit, which of the following parts is not clickable?

9. Which of the following font faces is not available for customizing AdSense text Ads?

10. Which of the following features can not be customized for AdSense for Search units?

11. Choose the incorrect statement.

12. What are active Ad Sense Units?

13. State whether true or false.Google AdSense Program is free for anybody to join.

14. Setting a self-hold on your Google AdSense account payment will______________.

15. After applying AdSense Ads on his webpages, John wants to block the above two ads, as both of them belong to his competitor's websites. What should he do?

16. For CPM ads, you will generate earnings in your account every time:

17. When clicks occur on a framed page, they will ______.

18. Clicking on your own AdSense Ads is ______.

19. Choose the incorrect statement.

20. The Reports overview does not show the______.

21. What will be the effect of adding the following code in your robots.txt file?User-agent: GooglebotDisallow: /User-agent: Mediapartners-GoogleDisallow:

22. Contextual targeting, which determines what a webpage is about, does NOT use _____ in order to precisely match Google ads to each page.

23. The appearance of an Earnings line on your Payment History page for any month ______.

24. An "AdSense for search" query is counted______.

25. If you have assigned more than one custom channel to an ad unit, clicks and impressions from that ad unit will be recorded for:

26. If your AdSense account balance reaches the payment threshold during November, your payment will be sent to you (there are no holds on your account):

27. AdSense for Mobile Content requires

28. Which of the following units is not the correct Google AdSense Mobile Ad formats?

29. If a publisher earns $360 from 90,000 impressions, the eCPM would be ___.

30. AdSense for search results pages show ______.

31. Choose the incorrect statement.

32. What is the correct sequence of steps for generating an "AdSense for Content" code?

33. Choose the incorrect statement.

34. If you make changes to the look and feel of an already published AdSense for Search Unit, ______.

35. A website is jointly managed by two companies each having an individual AdSense publisher account - Account A and Account B. How can the AdSense units be placed on a single page without violating the AdSense Policy Guidelines?

36. For cost per click ads, you generate earnings when:

37. Identify the correct sequence of steps for obtaining the code for an AdSense for mobile content Ad unit.

38. Choose the correct statement.

39. Which of the following markup languages can not be used for AdSense for Mobile content?

40. If the total unpaid earnings of your Google AdSense account have not yet reached the payment threshold

41. Which of the following messages indicates that your domain has just been added and is waiting for approval?

42. The data shown in the channel reports is not displayed in near-real-time

43. What must be inserted into an RSS feed for Google to produce advertising content?

44. What is A/B testing when it comes to optimizing ads?

45. What are ad dimensions used for?

46. Where would you find information about your account performance?

47. Your Report Manager will save up to how many reports?

48. Where do crawler errors appear in the menu?

49. How do you change your ad text?

50. In order to use Adsense for mobile you must have all but the following?

51. How many ads are allowed to be placed on websites with dynamic content as the focus?

52. Which of these best describes an ad placement?

53. What must you have before you can directly integrate AdSense into your video player?

54. What kind of code does AdSense use to match advertisements with content on mobile sites?

55. If your inventory needed to be managed, what tab would you use?

56. If you wish to change the status of an ad group, what are the options in the Change status drop-down menu?

57. What are Quick reports?

58. Where do you find and change your payment options?

59. What is the standard publisher revenue share on AdSense for Content?

60. Which of these is not a pre-requisite of Adsense?

61. Publishers receive a higher percentage for which Adsense product?

62. Where must the DIV tag be placed to inform the browser of the first ad in the source code?

63. Which of these units are able to be used in experiments?

64. Which formula describes Coverage?

65. What does Adsense for search provide for a website owner?

66. A Backup ad can be created by using all but which of these?

67. What does % Recent Ad Impressions mean?

68. Adsense Direct allows users to do which of the following?

69. What is the formula for ad clickthrough rates displayed in performance reports?

70. What is placement targeting?

71. What is leaderboard format?

72. What is a linear video ad?

73. Which of these is the most useful means of anaylizing Adsense data?

74. What is the standard size for a banner ad used in AdSense?

75. Which of these is not a provided Ad style?

76. Custom channels are best described as?

77. Earnings thresholds depend on which of the following?

78. If you are changing the destination URL, what are you changing?

79. What controversial tracking method does AdSense use to be more effective?

2.
Choose True or False:
Up to 500 custom channels can be created in your AdSense account and each ad unit can be tracked using up to five different custom channels.

13.
State whether true or false.
Google AdSense Program is free for anybody to join.

21.
What will be the effect of adding the following code in your robots.txt file?
User-agent: Googlebot
Disallow: /
User-agent: Mediapartners-Google
Disallow: