MCQs>Sales & Marketing>Customer Relationship Management>This is a systematic approach to the gathering, consolidation, and processing of consumer data (both for customers and potential customers) that is maintained in a company’s databases.
Customer Relationship Management MCQs
This is a systematic approach to the gathering, consolidation, and processing of consumer data (both for customers and potential customers) that is maintained in a company’s databases.
Answer
Correct Answer: Database marketing
Explanation:
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