Media And Society MCQ Questions Answers

1. Helen serves as a foil for ______. select all that apply.

2. Ideology can be described as ________

3. _____ are audio or video files that can be downloaded to other digital devices.

4. The sscp exam consists of ____ multiple-choice questions, and must be completed within three hours.

5. The ____ position is typically considered the top information security officer in the organization.

6. The ____ technology trend may change the way users access software and data.

7. Netflix and youtube are popular ________ apps.

8. A pseudo-event is ______.

9. A digital _____ file can be copied and transferred to a variety of formats and media.

10. A _________ is the broadcast of various types of media over the web.

11. _______ is the name of the process of converting from analog to digital.

12. The social construction of reality means that there is a fixed reality within which we all live.

13. When it was introduced in the early 20th century, radio was different as medium because ______.

14. Which of these are reasons why the theory of cultural imperialism may be limited?

15. Which of these is not one of the trends that have facilitated the expansion of global creative industries, according to the United Nations Conference on Trade and Development?

16. McLuhan’s vision of the “global village” remains largely unfulfilled because ______.

17. The idea of the “cultural exception” is used to promote global free trade policies which allow U.S. media to be exported to other countries.

18. The idea of the “cultural exception” is used to promote global free trade policies which allow U.S. media to be exported to other countries.

19. Which of these is not a reason why some U.S. media products have been so successful in other countries?

20. The gap in access to information and communication technologies between the wealthy and poor regions of the world is known as ______.

21. The gap in access to information and communication technologies between the wealthy and poor regions of the world is known as ______.

22. The term “global media” is misleading because ______.

23. Government involvement in the organization and production of media puts it at high risk for censorship and state domination.

24. The argument that media products from the west shape the cultures of other nations is called ______.

25. Visual media, such as television or movies, is one of the easiest products to sell globally.

26. Why is the Free Basics program controversial?

27. Regardless of the direction that the future of media takes, it will have a large global facet.

28. In Africa, only about 10% of the population has access to the Internet.

29. Which of the following is NOT a structural change that weakened the capacity of national governments to regulate the media?

30. Which media outlet has a global reach of more than a half-billion households, do Croteau and Hoynes focus on as an example to illustrate the global expanse of major media companies?

31. The media’s influence on 100 politicians has much more significant and profound implications than their influence on 100 regular voters.

32. The theory that television plays a homogenizing role for otherwise heterogeneous populations is known as ______.

33. The debate between Nixon and Kennedy in 1960 emphasized the growing importance of ______ in politics.

34. The problem with early theories of mass media is that they gave too much weight to the ability of the reader to select, screen, and judge media information.

35. The 1950s theory that mass media played a crucial role in uniting and homogenizing a disparate and atomized population is called ______.

36. Which U.S. president was the first to use Twitter?

37. In postmodern society, the image has come to replace the “real” as a new form of ______.

38. When talking about the loss of “mediating institutions” in American politics, the authors are referring to ______.

39. Today, the most important determinant of a person’s vote is party affiliation.

40. The argument of U.S. cultural imperialism now seems problematic because ______.

41. Which of these is not a finding of agenda-setting research?

42. Social movements are groups of citizens who’ve banded together for a political cause and the media has influenced their efforts.

43. The 1996 election was the first in which candidates extensively used the Internet as part of their campaigning.

44. The four key elements of “social media logic” are ______.

45. Which of these is not a finding of Andrea Press’ study, Women Watching Television?

46. When John Fiske argued that media texts contain an “excess” of meaning within them, he meant ______.

47. In Joshua Gamson’s study of celebrity watching, he found that most celebrity watchers take celebrities at face value and think they are extremely talented and gifted.

48. The “pleasures of resistance” hypothesis states that resistance to the media is fun because it empowers those who do not wield power in their daily lives.

49. The “pleasures of resistance” hypothesis states that resistance to the media is fun because it empowers those who do not wield power in their daily lives.

50. The openness of media texts is a highly desirable feature for mass-market media.

51. The underlying problem of the media effects framework is ______.

52. The term for the act of reading a media message in a way that opposes its preferred or commonsensical meaning is ______.

53. Which of the following would not be an example of Culture Jamming?

54. David Morley’s Family Television study shows that while men talk about television, women don’t (or don’t admit to it).

55. The media-related cultural tools that help us decode media, such as the language, concepts, and assumptions associated with a particular subculture or political perspective, are called ______.

56. Liebes and Katz’s (1993) study of Dallas audiences found that ______.

57. Which of these is NOT a reason for the growth in “fan studies” in media scholarship?

58. One of Janice Radway’s principle findings in Reading the Romance is ______.

59. The encoding–decoding model shows how a specific encoded meaning may not result in a specific decoded interpretation.

60. The term to describe social settings where audiences generate meanings about media products is ______.

61. Gilens’ (1996) study of images in major newsmagazines and networks found what?

62. The growing presence of homosexuality in the media indicates that society is discarding the ideologies of gender and heteronormativity.

63. Researchers say that the portrayal of class on television tends to perpetuate what myth?

64. Sitcoms that feature working class families on TV often depict the competence and intelligence of working-class men.

65. Content analyses of media products have repeatedly shown them to accurately reflect the realities of the social world.

66. Many Americans are not seeing the growing diversity of mass media because ______.

67. What do the authors say is the link between social inequality and mass media?

68. In recent decades, most media have begun to include more representations of minorities because ______.

69. Recent studies show that, while disparaging portrayals of women athletes in sports news have declined, the overall amount of coverage of women’s sports on television has declined.

70. The focus on individualism, rather than collective action, in the media leads to the disparagement of labor unions in the media over the years.

71. Researchers assess the significance of media content by linking it to ______.

72. Newspapers may make it more difficult for poor people to buy their product because ______.

73. As defined by Robert Entman, the “compound of hostility, rejection, and denial on the part of Whites toward the activities and aspirations of Black people” is known as ______.

74. Early portrayals of homosexuals in the media often depicted them as ______.

75. Which of these is true about women and the media?

76. Gina Marchetti found that a major theme in action-adventure films was the drawing of rigid lines between in-groups and out-groups.

77. A main purpose of advertising is to sell individual products, not to create consumers.

78. The increase of images of foreign people and lands due to a global media culture often depicts American power over subordinate foreigners.

79. Television is considered to be “ideologically charged” because ______.

80. Advertising is ideological in all but which of the following ways?

81. Hegemony is important to the study of the media because ______.

82. While American families have changed over the past few decades, images of the American family on television have remained fairly static.

83. What percentage of news stories in the United States challenge traditional gender stereotypes, according to the Global Media Monitoring Project?

84. A system of meaning that helps define and explain the world and that makes value judgments about the world is called ______.

85. The term “culture wars” in discussion of the media means ______.

86. It is possible to make sure that audiences will understand or interpret the meaning of media content in a uniform way.

87. How is ideology seen in news coverage of economic issues?

88. The notion that, while women can make choices about their lives, the only enlightened choice is to become a mother, is called ______.

89. The genre of the “return-to-Vietnam” film served what purpose?

90. When William O’Barr talks about “secondary discourses” in advertisements, he means ______.

91. A practice or technique that is widely used in a field is called ______.

92. Scholarly publishers differ from commercial publishers in that ______.

93. In order to have the best chance at making a financially successful movie, a movie studio might ______.

94. In sociology, the bundles of expectations that are associated with different social positions are known as ______.

95. Photojournalists and advertising photographers differ in that they ______.

96. Which of these is true about the development of objectivity as a dominant value in journalism?

97. One study of publishing found that the quality of a book manuscript is less important to whether it will get published than how it was brought to the publisher’s attention.

98. According to Tuchman, news organizations use the “news net” to accomplish all but which of the following ______.

99. Since times and conventions have changed, emoji’s are perfectly acceptable and appropriate in formal communication.

100. Because of the many technological and economic changes affecting news organizations, many of the basic insights about the social construction of news established by earlier studies are no longer valid.