Which of the following statements is/are true?

i)Marketers do not create demand, they only meet it.

ii)Political lobbying is a type of marketing communication.

If __________ is higher than __________, customers will be satisfied.

Which are not functions performed by the management information system?

Which is a benefit of non-personal channels of communication?

Total 'sales variance' is calculated by adding sales ________ variance and sales _________ variance.

Which is/are not a source/sources of collecting secondary data for marketing research?Which is/are not a source/sources of collecting secondary data for marketing research?

When a market segment is large or profitable enough to serve, it is termed ________.

View-through rate measures the ________ response rate to an ad.

To create successful new products, a company must _______.

There are seven commonly used organizational buying criteria. one of them is __________.

The unit variable cost (uvc) equals variable cost (vc) divided by __________.