Understanding consumer buying behavior is not easy. The answers are often locked deep within the consumer’s head. The central question for marketers is:

. The starting point in understanding how consumers respond to various marketing efforts the company might use is the:

According to the stimulus-response model of buyer behavior , the place where consumers process marketing stimuli prior to making purchase decision is called_______________

Consumer purchases are influenced strongly by cultural, social, personal, and __________

______________ is the most basic cause of a person’s wants and behaviors.

Marketers are always trying to spot ____________ in order to discover new products that might be wanted.

Goals can be considered positive or negative. this is an expression of a goal's ________.

A person who receives rewards and status because of his hard work is said to have ________ status.

A metagoal refers to _____.

_____ are cognitive reactions related to fairness or justice.

Disgust in consumers is most likely to evoke a(n) _____ response.