The overall goodness or badness of a service provided is referred to as _____.

Visually apparent and easily recognizable attributes of a product are known as _____.

Consumers buying products online have dramatically affected the ____ variable of the marketing mix.

_____ can be thought of as negative results of consumption.

_____ is the total accumulation of prior learning experiences.

_____ provides a consumer with the deepest comprehension and greatest chance of accurate recall.

__________ is the single factor that best indicates social class.

Different social classes tend to have different attitudinal configurations and _______ that influence the behaviour of individual members.

Many sub cultural barriers are decreasing because of mass communication, mass transit, and ________________.

Changes in consumer values have been recognized by many business firms that have expanded their emphasis on ____________ products.

Which of the following is the most valuable piece of information for determining the social class of your best friend's parents?