According to the lecture, in communication, women tend to value _______________.

One major issue with the wire services is their focus on coverage in _______.

Effective persuasion has the aim of __________________ others.

A(n) ________ is a location where internet users can gain wireless access to the internet.

White noise is also called thermal noise or ____ noise.

____ are more consumer-driven than traditional media.

Numerals are labels such as street numbers that cannot be computed are called _____.

The process of finding out whether people (or media content) have more or less of an attribute we are interested in are called _____.

Practitioners of a now discredited “science” based on the assumption that people’s personalities could be assessed from the size and shape of their skulls are known as _____.

Measurement devices used to locate an individual’s ranking on some attribute are called ____.

MLA stands for Modern Language Association.