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Media and Political Communication MCQ

European media policies echo ____________________ stances.

UNICEF

INTERPOL

UNESCO

CNN

Answer

Correct Answer: UNESCO

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The caucus system of nominating candidates is oriented toward __________.

College students

Low income voters

Candidates

Political parties

Answer

Correct Answer: Political parties

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An unofficial leak of a proposal to determine public reaction to it without risk is known as Trial Balloon.

True

False

Answer

Correct Answer: False

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Spin is______ of a politician’s words or actions, designed to present a favorable image.

Reporting

Recording

Interpretation

Analysis

Answer

Correct Answer: Interpretation

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Soundbite is a _____ excerpt from a public figure’s speech that is easy to repeat on the news.

Brief

Snappy

Viral

Both a and b

Answer

Correct Answer: Both a and b

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When people move from the private sector to the public sector and then sometimes back to the private sector again is known as Revolving Door.

True

False

Answer

Correct Answer: False

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The action of seeking out facts to tell a complete story about a public event or an individual is known as_____

Analyzing

Interpreting

Recording

Reporting

Answer

Correct Answer: Reporting

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The idea that governing requires a continual effort to convince the public to sign on to the program, requiring a reliance on consultants and an emphasis on politics over policy is known as Permanent Compaign.

True

False

Answer

Correct Answer: True

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The efforts of a politician’s staff to control news about the politician is known as_____

News Hidding

News Covering

News Management

None of these

Answer

Correct Answer: News Management

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The principle that Internet service providers cannot speed up or slow down access for customers or make decisions about the content they see or the apps they download is known as_____

Net Neutrality

Net Bias

Net Profit

None of these

Answer

Correct Answer: Net Neutrality

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The merging of traditional media with digital communication technologies such as_____

Telecommunications

Internet

Post

Both a and b

Answer

Correct Answer: Both a and b

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Media Aggregates refer to _____that cull content from other digital sources.

Web sites

Applications

Software

All of these

Answer

Correct Answer: All of these

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Media refers to_____

Channels of communication

Source of communication

Content of communication

Both a and b

Answer

Correct Answer: Channels of communication

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Leaks refer to confidential information _____ to the press.

Openly revealed

Secretly revealed

Both

Not revealed

Answer

Correct Answer: Secretly revealed

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When the news is presented in a deliberately entertaining way in order to keep audiences interested it is called_____

Advertising

Entertainment

Breaking News

Infotainment

Answer

Correct Answer: Infotainment

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A closed cycle in which all the information we get reinforces the information we already have, solidifying our beliefs without reference to outside reality checks is known as Information Bubble.

True

False

Answer

Correct Answer: True

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Horse Race Journalism is the media’s focus on the competitive aspects of politics rather than on _____

Actual policy proposals

Actual Political decisions

Policy making decisions

Both a and b

Answer

Correct Answer: Both a and b

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Framing is the process through which the media emphasize particular aspects of a news story, thereby influencing the_____ of the story.

Overall World’s perception

Media’s own perception

Public’s perception

All of these

Answer

Correct Answer: Public’s perception

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Feeding Frenzy is the excessive press coverage of _____

An embarrassing subject

Scandalous subject

Trending subject

Both a and b

Answer

Correct Answer: Both a and b

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Commercial Bias is the tendency of the media to make coverage and programming decisions based on_____

What will attract a large audience

Maximize profits

Limit profits

Both a and b

Answer

Correct Answer: Both a and b

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Sensational headlines designed to tempt Internet users to click through to a specific web site is known as clickbait.

True

False

Answer

Correct Answer: True

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The process through which issues attain the status of being seriously debated by politically relevant actors is known as_____

Agenda Setting

Agenda Planning

Agenda Designing

Both a and b

Answer

Correct Answer: Agenda Setting

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