Mobile App Design Quiz # 2

Which is the best example of a design metaphor?

Adjusting the volume by clicking a button

flipping to the next page by swiping

A green "answer" button for incoming calls

What is the term "Feedback" (within the context of a design principle)?

When it is very clear and obvious how to use an interface

When you ask people what they think about the design

Communicating clearly to the user the action they have undertaken

In typography, the x-height is

a typographic unit

the distance between the baseline and the mean line in a typeface

the distance between the top of the tallest letterform to the bottom of the lowest one

half the distance from the baseline to the cap height

Which type of motivation is most likely to sustain behavior change?

External

Amotivated

Intrinsic

Introjected

"This behavior feels good" is an example of what type of motivation?

Intrinsic

Introjected

Amotivated

Integrated

What size is an app icon for the App Store?

120 x 120

80 x 80

1024 x 1024

152 x 152

Which of the following is the most likely icon size for an iPad

180 x 180

60 x 60

120 x 120

76 x 76

Which is the best definition of a mobile design pattern?

a texture, such as stripes

a color scheme

a general, repeatable solution to a commonly occurring problem in software design

a cohesive branding message expressed through typrography, color, logo, etc.

Symmetrical and Asymmetrical are design sub-principles with different meanings depending on which Principle you are referring to. Which two Principles do they belong to?

Balance and Affordance

Unity and Balance

Unity and Scale

Unity and Proximity

Some design principles related to Gestalt psychology include:

Similarity, proximity, and continuation

Unity, variety, and contrast

Balance, hierarchy, and emphasis

What is Cognitive Load?

Load related to the executive control of working memory (WM)

Nothing, it is a made up term

The load exerted on a series of cogs, collectively known as Cognitive

Cognitive Load is the load exerted on the managerial execution of systematic command processes

Pandora suggesting songs to users but giving users the final say in accepting a recommendation is an example of:

competence

relatedness

autonomy

Contrast of size or scale is part of which Design Principle(s)?

Emphasis and Balance

Proportion

Rhythm

Unity

What is a necessary tool for turning quantitative research results into user segments?

Eye-tracking studies

Persona hypotheses

Clustering analysis

Follow-up qualitative interviews

Which of the following is not a type of behavior in the Fogg Behavior Grid?

Path

Dot

Note

Span

True or False: Downloading a mobile application is an example of a "least important behavior"?

False

True

What is 'flow' as used in gamification principles?

Flow is the mental state of operation in which a person in an activity is immersed in game play

Flow is gaining points on a continuous basis to reach new levels of game play

All of these

Flow is the process of reaching new levels.

Skinner operant conditioning relies on:

Variable ratio rewards

Extrinsic rewards

Intrinsic rewards

According to Alan Cooper, what is the "elastic user"?

A specific "placeholder" persona intended to capture a wide and unpredictable range of behaviors not covered in other personas

A highly flexible and motivated user, requiring little contextual support or extrinsic motivating factors to engage with a product

A user who expects to access your content across multiple devices and contexts

A derogatory term for the tendency of different stakeholders in the design process to define "the user" based on their own personal goals.

What is an "affordance"?

A behavior that the designer expects the user to exhibit

An actionable property between the world and an actor

Budgetary constraints by "buyer" user types

A visible interface element

What are the four types of Balance?

Symmetrical, Asymmetrical, Radial, Overall

Symmetrical, Asymmetrical, Overall, Common

Symmetrical, Asymmetrical, Radial, Rectangular

Symmetrical, Asymmetrical, Circular, Overall

Which of the following is not a classic example of gamification?

Laser Tag

Fantasy Football

Loyalty Programs

LinkedIn's Progress Bar

Which are relative units of measurement when using style sheets?

percent(%) and em

pixel(px) and em

percent(%) and pixel(px)

percent(%) and point(pt)

In Gestalt theory of visual design, which one of these is NOT a law of perceptual organization?

Common Fate

Good Figure

Tetradic Colors

Similarity

Especially on mobile devices, password masking (i.e. replacing password field characters with asterisks) can:

prevent HTTPS from transmitting the information securely

greatly improve security

result in users choosing more complex and secure passwords

reduce usability and increase errors

What causes Overall Balance?

All the elements being in Unity

Balance arranged around a central element

The overall balance of a design

A Mosaic form caused by containing too many elements

Which of the following is NOT a type of motivation according to Self Determination Theory?

Introjected

Amotivated

Identified

Related

Which of these elements are not included in the Fogg Behavior Model?

Trigger

Ability

Motivation

Reward

Which is not a type of symmetry?

Radial

Proportionate

Approximate

Bilateral

"This behavior is part of my identity" is an example of what type of motivation?

Intrinsic

Identified

Introjected

Integrated