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Public Relations Quiz Public Relations

What does 'messageword' refer to?


Same as Instant Messaging

Same as e-mail

Same as Skype

A combination of phone calls, Instant Messaging and Skype, but not e-mail.

A strategy whereby online advertising networks are used to distribute messages instead of traditional ads - e.g. Google's 'Adwords.'

Answer:
A strategy whereby online advertising networks are used to distribute messages instead of traditional ads - e.g. Google's 'Adwords.'

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