The same release can be re-sent to the same media outlet:

What is an inverted pyramid?

Unannounced media that cannot be published before an agreed time:

A brief quote from an interview is often called a:

What is a 'Mat Release'?

A cutline is:

Controlled media is _______ and owned media channels where the organization has full control of the design, content, timing, and reach of the messages.

A centralized digital location to house differing types of written and multimedia content that can be repurposed, shared, and linked ,this statement is related ________ .

Content creation used in multiple formats as part of paid, earned, shared, owned, and converged channels.

A paid social media strategy that allows organizations to expand the reach of their organically created or curated content is known as _______ .

Newsworthiness including timeliness, uniqueness, breadth of impact, and relevance to the media outlet’s audience.