What are 3 types of press releases?

What is the goal of media relations?

What is a crisis in public relations terms?

What should the audience know in the first paragraph?

How many pages long should a press release be?

Before sending a press release to a new media outlet, you must always:

What would be a typical press release length?

A newspaper is guaranteed to run a press release if:

The body of a press release traditionally ends with:

What is a 'boilerplate'?

If a reporter re-writes your press release and prints it, that means: