Adding search engine optimization keywords to your news release will:

Abbreviations in press releases should be spelled out:

A well-written press release forms the basis for:

What is the release time?

If no release date is given, what should you write?

A corporate press release should include the contact information of:

What is the fastest way to disseminate information during times of crisis?

True or False? You do not need to request permission for quotes and contact details.

What is "###"?

Pre-packaged promotional material is often called a:

What's an example of "burying the lead"?