What are the advantages of Google’s most recent Expanded Text Ads (mid-2018) compared to the original text ads? Check all that apply.

Which insights are readily available on the overview tab of the New Google Ads Interface?

If ECPC is applied, your max CPC bid can increase for keyword that have, in particular, the potential to get more of what?

Which bid strategy looks for ad auctions that are more likely to lead to conversions, and then raises your maximum CPC bid (after applying any bid adjustments you've set) to compete harder for those clicks?

Your CPC may exceed your maximum if which of the following are set up?

Which is the mathematical calculation for Conversation rate?

When can an ad use superlatives, like 'best' or '#1'?

Which is true of inline editing in Google AdWords?

What is the Adwords Quality Score used for?

Can you use the same keywords in different ad groups?