If ECPC is applied, your max CPC bid can increase for keyword that have, in particular, the potential to get more of what?

Which bid strategy looks for ad auctions that are more likely to lead to conversions, and then raises your maximum CPC bid (after applying any bid adjustments you've set) to compete harder for those clicks?

Your CPC may exceed your maximum if which of the following are set up?

Which is true of inline editing in Google AdWords?

What is the Adwords Quality Score used for?

Can you use the same keywords in different ad groups?