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Google Adwords MCQs

Adam has a large number of Campaigns and needs to maintain a lot of negative Keywords. What's the best way to apply these negatives to the Account?

Check the numbers shown in the Negative Keyword distribution report.

Maintain an external spreadsheet and upload changes to each Campaign every day.

Use one or more Negative Keyword Lists created in the Shared Library.

Write a script that creates negative Keywords with reference to an external list, checking each Campaign contains the right ones.

Answer

Correct Answer: Use one or more Negative Keyword Lists created in the Shared Library.

Explanation:

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