An innovation management system would most likely be used by ________.

Apple encourages customers to form local apple user groups. this is an example of a ________.

As an official sponsor of the olympics, the coca-cola company engages in _____ marketing.

As production moves up, the average cost per unit decreases because ________.

Being socially responsible is generally considered _______.

Brand awareness and market share are both examples of ________.

Outsourced accounting is an example of ________.

A moment of truth occurs when employees and ________ have contact.

_____ are marketing intermediaries that sell directly to final consumers.

A _____ brand refers to a brand name owned by a manufacturer or a producer.

All internal organizational practices should be aligned around ____.