True or False? Business development units have a monopoly on new business opportunities.

______ is the process of acquiring information to ensure that clients will benefit from a product .

Gathering data on consumers during marketing campaigns is important because:

One common method for selecting prices is using discriminatory pricing strategies. This means:

NPV and ROI agree except when:

NPV takes into account all but:

Which of the following would be an example of 'demand generation'?

Market Penetration Strategy is one of the Strategies underlying Cost Control. True or False

Which of the following is NOT a Salesforce membership?

When a prospect refers the salesperson's product to their own contacts, they are referred to as _____.

Which of the following is the correct process for closing a sale?