> > Acoustical Engineering MCQs > Acoustic modelling software MCQs

Acoustic modelling software MCQ

What is the letter Y?

Tricky

Answer

Correct Answer: Tricky

Note: This Question is unanswered, help us to find answer for this one

What is the Acoustic Exchange?

A method of event or audience personalization

A system that uses the X1ID to identify new and returning visitors to a website

A way to increase website traffic

X1ID

Answer

Correct Answer: A system that uses the X1ID to identify new and returning visitors to a website

Note: This Question is unanswered, help us to find answer for this one

What is the X1ID in Personalization?

Every channel visitor is assigned a unique X1ID.

X1ID is like a primary key.

Every event or audience is identified by an X1ID.

Answer

Correct Answer: Every channel visitor is assigned a unique X1ID.

Note: This Question is unanswered, help us to find answer for this one

What is an x-header?

A way to format the header of an email

A unique sender-generated identifier (text and numbers) placed in the header of an email sent using Transact SMTP.

A type of email header

A way to remove the header from an email

Answer

Correct Answer: A unique sender-generated identifier (text and numbers) placed in the header of an email sent using Transact SMTP.

Note: This Question is unanswered, help us to find answer for this one

What are Widgets in Performance Insights?

A type of graphical representation

Links to other websites

Customizable report sections presenting a specific set of data.

A way to connect with other users

Answer

Correct Answer: Customizable report sections presenting a specific set of data.

Note: This Question is unanswered, help us to find answer for this one

What does "Visitor" mean in the context of a website?

Unidentified, unregistered person browsing through a channel

Website owner

Channel manager

Registered person browsing through a channel

Answer

Correct Answer: Unidentified, unregistered person browsing through a channel

Note: This Question is unanswered, help us to find answer for this one

What is a visitor?

A person browsing through a channel, e.g. a website.

A person working in an office

A person who has come to see someone

A person staying overnight in a hotel

Answer

Correct Answer: A person browsing through a channel, e.g. a website.

Note: This Question is unanswered, help us to find answer for this one

What is the definition of unique visitors?

The number of times a web site has been shared

The number of contacts who have subscribed to a web site

The number of contacts who have visited a web site. Each visit is counted only once for each contact.

The number of times a web page is viewed

Answer

Correct Answer: The number of contacts who have visited a web site. Each visit is counted only once for each contact.

Note: This Question is unanswered, help us to find answer for this one

What does the metric "unique visitors" indicate?

The number of new contacts who have visited a web site.

The number of contacts who have visited a web site.

The total number of visits to a web site.

The number of unique pages viewed on a website.

Answer

Correct Answer: The number of contacts who have visited a web site.

Note: This Question is unanswered, help us to find answer for this one

What is a unique identifier?

A number that is assigned to an object

A code that is used to identify an object

A numeric or alphanumeric key used as a universal identifier in a database.

A character that is used to identify an object

Answer

Correct Answer: A numeric or alphanumeric key used as a universal identifier in a database.

Note: This Question is unanswered, help us to find answer for this one

What is a clickstream?

A device that is used to measure clicks on a website.

A process of monitoring and analyzing the clicks made by users on a website.

The sequence of clicks performed by a contact while browsing a web site, typically in response to an email.

A software program that is used to track clicks on a website.

Answer

Correct Answer: The sequence of clicks performed by a contact while browsing a web site, typically in response to an email.

Note: This Question is unanswered, help us to find answer for this one

What is "unique clicks" in relation to email metrics?

The number of contacts who have unsubscribed from the email.

The number of contacts who have opened the email.

The number of contacts who have click a link in the email more than once.

The number of contacts who have clicked a tracked hyperlink in the email.

Answer

Correct Answer: The number of contacts who have clicked a tracked hyperlink in the email.

Note: This Question is unanswered, help us to find answer for this one

What is Telnet used for?

To provide an interactive graphical communication facility.

To send Transact automated emails with IP address, or subject and from address event trigger.

To provide an interactive text-oriented communication facility.

To provide an interactive audio-oriented communication facility.

Answer

Correct Answer: To provide an interactive text-oriented communication facility.

Note: This Question is unanswered, help us to find answer for this one

What is Telnet?

A method for transferring files from one computer to another.

A device that allows two computer systems to be connected.

An application layer protocol used on the internet or local area networks to provide an interactive text-oriented communication facility.

A computer virus.

Answer

Correct Answer: An application layer protocol used on the internet or local area networks to provide an interactive text-oriented communication facility.

Note: This Question is unanswered, help us to find answer for this one

What is Taxonomy?

A system of classification

A way to create structured sets of categories

A system to classify content

Acoustic Content

Answer

Correct Answer: A system of classification

Note: This Question is unanswered, help us to find answer for this one

What is a tailored audience?

An contact list extracted from Twitter user profiles.

A contact list extracted from Instagram user profiles.

A contact list not extracted from Twitter user profiles.

A contact list extracted from Facebook user profiles.

Answer

Correct Answer: An contact list extracted from Twitter user profiles.

Note: This Question is unanswered, help us to find answer for this one

What is a table field?

A specific row in a table

A type of grain

A place where you eat

A specific field in a table corresponding to a specific contact and column name.

Answer

Correct Answer: A specific field in a table corresponding to a specific contact and column name.

Note: This Question is unanswered, help us to find answer for this one

What is the main difference between tags and categories?

Tags are used to classify content, while categories are used to make it easier to find content.

Tags are unstructured, while categories are not.

There is no difference between tags and categories.

Tags can be used to filter search results, while categories cannot.

Answer

Correct Answer: Tags are unstructured, while categories are not.

Note: This Question is unanswered, help us to find answer for this one

What is the main purpose of using tags?

To help users filter their search results

To classify your content and make it easier for other people to find particular items

To make your content more searchable

To provide unstructured metadata

Answer

Correct Answer: To classify your content and make it easier for other people to find particular items

Note: This Question is unanswered, help us to find answer for this one

What is the most common use of suppression lists?

To stop messages from being sent to a selected group of contacts

To exclude contacts from a message send without having to remove them from the database

To send messages to a selected group of contacts

To include contacts from a message send without having to add them from the database

Answer

Correct Answer: To exclude contacts from a message send without having to remove them from the database

Note: This Question is unanswered, help us to find answer for this one

What is the most common suppression list?

The promotional list

The safe list

The stop list

The organization suppression list

Answer

Correct Answer: The organization suppression list

Note: This Question is unanswered, help us to find answer for this one

What is statistical significance?

Test reliability criteria expressed in as a percentage

The mean

A measure of variability

The likelihood of the test results being valid based on the amount of data analyzed and processed

Answer

Correct Answer: Test reliability criteria expressed in as a percentage

Note: This Question is unanswered, help us to find answer for this one

What is a single-page application?

A web application that interacts with the user by loading new pages from the server

A web application that is written in single page code

A web application that loads entire new pages from the server

A web application that interacts with the user by dynamically rewriting the current page

Answer

Correct Answer: A web application that interacts with the user by dynamically rewriting the current page

Note: This Question is unanswered, help us to find answer for this one

What is a Shared Audience?

A list of customer IDs that is passed to personalization from an internal source like Acoustic.

A list of customer IDs that is passed to personalization from an external source like Acoustic.

A list of customer IDs that is passed to personalization from an external source like Campaign.

A list of customer IDs that is passed to personalization from an internal source like Campaign.

Answer

Correct Answer: A list of customer IDs that is passed to personalization from an external source like Campaign.

Note: This Question is unanswered, help us to find answer for this one

What is a segment in Experience Analytics?

A way to split up data by the values that belong to the selected dimension in a report

A set of conditions that identify the target audience for personalization.

A set of conditions that identify the target audience for personalization

A way to split up data by the values that belong to the selected dimension in a report or overlay

Answer

Correct Answer: A set of conditions that identify the target audience for personalization.

Note: This Question is unanswered, help us to find answer for this one

A contact database that requires you to select at least one field as a unique identifier for your contacts is what type of database?

Restricted

Shared

Open

Locked

Answer

Correct Answer: Restricted

Note: This Question is unanswered, help us to find answer for this one

In a restricted database, which field or fields must you select as your unique identifier?

You must select at least one field as a unique identifier for your contacts.

The field or fields that you select as your unique identifier are required when adding or updating contacts.

The unique identifier is required when adding or updating contacts.

You must select at least one field as a unique identifier for your contacts.

Answer

Correct Answer: The unique identifier is required when adding or updating contacts.

Note: This Question is unanswered, help us to find answer for this one

What contains indices that create a one-to-many or many-to-one relationship between data in multiple files?

Primary key

Join table

Relational table

Foreign key

Answer

Correct Answer: Relational table

Note: This Question is unanswered, help us to find answer for this one

What relationship does a relational table contain indices for?

One-to-one

No relationship

One-to-many or many-to-one

Many-to-many

Answer

Correct Answer: One-to-many or many-to-one

Note: This Question is unanswered, help us to find answer for this one

What does "Real-time content" refer to in the context of email?

Dynamic sections in an email that render content when the message is opened.

The content of the email changes depending on when it is opened

The email is opened in real-time

The email is only viewable for a certain amount of time after it is opened

Answer

Correct Answer: Dynamic sections in an email that render content when the message is opened.

Note: This Question is unanswered, help us to find answer for this one

What is the common reason for creating a query?

To delete all records in a database.

To send a message to only those contacts who performed an earlier action.

To search for all records in a database.

To send a message to all contacts in a database.

Answer

Correct Answer: To send a message to only those contacts who performed an earlier action.

Note: This Question is unanswered, help us to find answer for this one

Where is the Personalization Library available?

Adobe Creative Cloud

Acoustic JFrog Artifactory

Amazon Web Services

Microsoft Azure

Answer

Correct Answer: Acoustic JFrog Artifactory

Note: This Question is unanswered, help us to find answer for this one

Which of the following is not a reason why individuals submit PII to organizations?

To maintain their privacy

To have their PII data propagated to other individuals or organizations

To comply with privacy legislation

To have their PII data used for marketing purposes

Answer

Correct Answer: To have their PII data propagated to other individuals or organizations

Note: This Question is unanswered, help us to find answer for this one

What does PII stand for?

Personal information identifier

Personally identifying information

Personally identifiable information security

Personally identifiable information

Answer

Correct Answer: Personally identifiable information

Note: This Question is unanswered, help us to find answer for this one

What is the main purpose of Personalization?

To deliver pertinent content that is optimized and tailored for each customer.

To test and deliver content that is optimized and tailored for each customer.

To customize the content of their delivery medium based on the user interaction data.

To understand the customer’s profile, browser history, and behavior on the channel.

Answer

Correct Answer: To customize the content of their delivery medium based on the user interaction data.

Note: This Question is unanswered, help us to find answer for this one

What is the main purpose of a call to action button?

To provide a preferential offer

To make the visitor feel cared for

To entice the visitor to take a preferred action

To appease an angry customer

Answer

Correct Answer: To entice the visitor to take a preferred action

Note: This Question is unanswered, help us to find answer for this one

What is the main purpose of a call to action?

To provide information about the product

To entertain the visitor

To distract the visitor

To encourage the visitor to take a specific action

Answer

Correct Answer: To encourage the visitor to take a specific action

Note: This Question is unanswered, help us to find answer for this one

What does Personalization mean?

Managing a website's SEO

The process of targeting information to specific users based on business rules and user profile information.

Targeting ads to pages with little content.

Delivering content without user interaction.

Answer

Correct Answer: The process of targeting information to specific users based on business rules and user profile information.

Note: This Question is unanswered, help us to find answer for this one

What is a parent database?

A database that has queries associated with it and is not a child/query of any other database.

A database that is both a parent and a child/query of another database.

A database that does not have any queries associated with it.

A database that is a child/query of another database.

Answer

Correct Answer: A database that has queries associated with it and is not a child/query of any other database.

Note: This Question is unanswered, help us to find answer for this one

What is the base entity in the Acoustic platform?

Personalization

Organization

Channel

Org ID

Answer

Correct Answer: Organization

Note: This Question is unanswered, help us to find answer for this one

What does "Org ID" represent in the context of Acoustic Personalization?

The ID of the channel being registered

The organization name

The ID of the organization's owner

The unique ID of an organization

Answer

Correct Answer: The unique ID of an organization

Note: This Question is unanswered, help us to find answer for this one

What does "opt-out" mean?

The act of an email/message recipient requesting to have their contact information updated in the company database.

The act of an email/message recipient requesting to have their contact information added to the company database.

The act of an email/message recipient requesting to have their contact information shared with the company database.

The act of an email/message recipient requesting to have their contact information removed from the company database.

Answer

Correct Answer: The act of an email/message recipient requesting to have their contact information removed from the company database.

Note: This Question is unanswered, help us to find answer for this one

What does it mean to "opt out"?

To request to have a recipient's contact information removed from the company database.

To stop receiving communications from the company.

To request to have a recipient's contact information added to the company database.

To request more information from the company.

Answer

Correct Answer: To request to have a recipient's contact information removed from the company database.

Note: This Question is unanswered, help us to find answer for this one

Which of the following is true about "Opt-in"?

It is an express permission by a customer that allows a marketer to send promotional messages.

It is an express permission by a customer that allows a marketer to send both promotional and transactional messages.

It is an express permission by a customer that allows a marketer to send informational messages.

It is an express permission by a customer that allows a marketer to send transactional messages.

Answer

Correct Answer: It is an express permission by a customer that allows a marketer to send informational messages.

Note: This Question is unanswered, help us to find answer for this one

What is an Opt-in?

A method of marketing that uses permission-based marketing

A way to increase website traffic

A way to increase email open rates

Express permission by a customer that allows a marketer to send informational messages.

Answer

Correct Answer: Express permission by a customer that allows a marketer to send informational messages.

Note: This Question is unanswered, help us to find answer for this one

What is OAuth?

A database management system

An HTTP-based open standard for data authorization

A programming language

A web framework

Answer

Correct Answer: An HTTP-based open standard for data authorization

Note: This Question is unanswered, help us to find answer for this one

What is the main purpose of OAuth?

To establish an interaction between the resource owner, client, and resource server

To improve data authorization

To increase security of HTTP-based open standards

To access protected resources without revealing passwords or personal data

Answer

Correct Answer: To access protected resources without revealing passwords or personal data

Note: This Question is unanswered, help us to find answer for this one

What is NPM?

A Node.js library

Node package manager

A software repository

A command-line utility

Answer

Correct Answer: Node package manager

Note: This Question is unanswered, help us to find answer for this one

What is the Node package manager (NPM)?

A software repository and command-line utility used to install the Node.js library

A software repository and command-line utility used to install the Personalization library

A software repository and command-line utility used to uninstall the Personalization library

A software repository and command-line utility used to update the Personalization library

Answer

Correct Answer: A software repository and command-line utility used to install the Personalization library

Note: This Question is unanswered, help us to find answer for this one

How is the net promoter score calculated?

By multiplying the total score earned by the total sample size

By adding the total score earned by the total sample size

By subtracting the total score earned by the total sample size

By dividing the total score earned by the total sample size

Answer

Correct Answer: By dividing the total score earned by the total sample size

Note: This Question is unanswered, help us to find answer for this one

What is an example of a multi-page application?

Google Maps

Instagram

Facebook

A simple HTML website.

Answer

Correct Answer: A simple HTML website.

Note: This Question is unanswered, help us to find answer for this one

What is a traditional type of web application?

Native application

Multi-page application

Hybrid application

Single-page application

Answer

Correct Answer: Multi-page application

Note: This Question is unanswered, help us to find answer for this one

What is an MTA?

Mail transfer agent

Software that sends messages from one server to another

Message transfer agent

Mail relay

Answer

Correct Answer: Mail transfer agent

Note: This Question is unanswered, help us to find answer for this one

What is a metric in Experience Analytics?

In Experience Analytics, a metric represents the values of available metrics for mobile push notifications

Metric is a value by which you report your marketing efforts in Campaign

A metric represents the values you report on for your created events

Metrics are directly related to your selected dimensions

Answer

Correct Answer: A metric represents the values you report on for your created events

Note: This Question is unanswered, help us to find answer for this one

What is mailing restriction?

The process of ensuring that only authorized users can access email servers.

The practice of blocking email messages from certain senders.

The ability to send emails to a restricted number of contacts.

The rejection of an email by a contact due to the content of the email.

Answer

Correct Answer: The rejection of an email by a contact due to the content of the email.

Note: This Question is unanswered, help us to find answer for this one

What is the definition of "mail block"?

The approval of an email by a contact or email server, usually for non-security reasons.

The rejection of an email by a contact or email server, usually for security reasons.

The rejection of an email by a contact or email server, usually for non-security reasons.

The approval of an email by a contact or email server, usually for security reasons.

Answer

Correct Answer: The rejection of an email by a contact or email server, usually for security reasons.

Note: This Question is unanswered, help us to find answer for this one

What is the meaning of "Mail Block"?

The receiving of an email by a contact or email server

The approval of an email by a contact or email server

The sending of an email to a contact or email server

The rejection of an email by a contact or email server

Answer

Correct Answer: The rejection of an email by a contact or email server

Note: This Question is unanswered, help us to find answer for this one

What does lifecycle mean in marketing?

The stages a product goes through from development to being discontinued

A program that encompasses an entire campaign from the initial contact to the completion of a customer account.

The different ways a customer can interact with a brand

The different steps in a sales process

Answer

Correct Answer: A program that encompasses an entire campaign from the initial contact to the completion of a customer account.

Note: This Question is unanswered, help us to find answer for this one

What is a library?

A place where people go to study and work quietly

A group of related content items and assets for a marketing campaign, project, team, or channel.

A large room filled with shelves of books

A software application for organizing and storing digital information

Answer

Correct Answer: A group of related content items and assets for a marketing campaign, project, team, or channel.

Note: This Question is unanswered, help us to find answer for this one

What is a lead route?

An action that directs a contact to another track if the contact meets certain criteria.

A route that is taken by a lead

A route that is not direct

A route involving the use of a lead

Answer

Correct Answer: An action that directs a contact to another track if the contact meets certain criteria.

Note: This Question is unanswered, help us to find answer for this one

What is a lead route in classic programs?

An action that directs a contact to another company if the contact meets certain criteria

An action that directs a contact to another team if the contact meets certain criteria

An action that directs a contact to another track if the contact meets certain criteria

An action that directs a contact to another department if the contact meets certain criteria

Answer

Correct Answer: An action that directs a contact to another track if the contact meets certain criteria

Note: This Question is unanswered, help us to find answer for this one

A landing page is an individual website created to fulfil what purpose?

A specific purpose

An email link

A larger website structure

Toaster pastry recipe

Answer

Correct Answer: A specific purpose

Note: This Question is unanswered, help us to find answer for this one

What is KPI stand for?

Key Performance Indicators

Kingdom of Saudi Arabia

Kobe Bryant Philippines Incorporated

Killer Performance Indicators

Answer

Correct Answer: Key Performance Indicators

Note: This Question is unanswered, help us to find answer for this one

What does "Jazzy" mean?

Very bright and colorful

Not very bright or colorful

Muted colors

Highlighter colors

Answer

Correct Answer: Very bright and colorful

Note: This Question is unanswered, help us to find answer for this one

What does IP warming help to avoid?

Email Signature issues

Printing problems

Deliverability issues

ROI problems

Answer

Correct Answer: Deliverability issues

Note: This Question is unanswered, help us to find answer for this one

What is inbox monitoring?

A method for monitoring if and how contacts receive emails in their inbox.

A method for monitoring if and how contacts read emails in their inbox.

A method for monitoring if and how contacts open emails in their inbox.

A method for monitoring if and how contacts delete emails in their inbox

Answer

Correct Answer: A method for monitoring if and how contacts receive emails in their inbox.

Note: This Question is unanswered, help us to find answer for this one

What is the implementation status?

A page that allows you to configure components

A page that provides an overview of the current status of various components

A page that provides an overview of the current status of your server

A page that provides an overview of the current status of your website

Answer

Correct Answer: A page that provides an overview of the current status of various components

Note: This Question is unanswered, help us to find answer for this one

What is an image profile?

A way to increase the image quality of a photograph

The subject of an image

A predefined set of image dimensions used for different content formats

A type of image file format

Answer

Correct Answer: A predefined set of image dimensions used for different content formats

Note: This Question is unanswered, help us to find answer for this one

What does a headless CMS allow you to do?

Deliver your content only on one platform

Deliver your content anywhere you need through APIs.

Deliver your content only to website

Not allow to change the presentation layer

Answer

Correct Answer: Deliver your content anywhere you need through APIs.

Note: This Question is unanswered, help us to find answer for this one

What is a hard bounce?

The delivery of an email message to an invalid email address.

The failed delivery of an email message for reasons such as a non-existent, invalid or blocked email address.

The delivery of an email message to a non-existent email address.

The successful delivery of an email message.

Answer

Correct Answer: The failed delivery of an email message for reasons such as a non-existent, invalid or blocked email address.

Note: This Question is unanswered, help us to find answer for this one

What is a hard block?

A block against emails placed by a sender email server that requires manual intervention to remove.

A block against emails placed by a recipient email server that requires manual intervention to remove.

A block against emails placed by a sender email server that does not require manual intervention to remove.

A block against emails placed by a recipient email server that does not require manual intervention to remove.

Answer

Correct Answer: A block against emails placed by a recipient email server that requires manual intervention to remove.

Note: This Question is unanswered, help us to find answer for this one

What is Geolocation?

A specific location of a visitor obtained from an electronic device

The study of the physical features of the earth

The study of rocks and minerals

The study of the history of the earth

Answer

Correct Answer: A specific location of a visitor obtained from an electronic device

Note: This Question is unanswered, help us to find answer for this one

Geolocation is an effective tool in _____.

Monitor website traffic

Campaign targeting, personalization, and analytics

Support live chat

Track inventory

Answer

Correct Answer: Campaign targeting, personalization, and analytics

Note: This Question is unanswered, help us to find answer for this one

What is the criteria set up to measure the success of personalized content called?

Segments

Goals

Channels

Organization

Answer

Correct Answer: Goals

Note: This Question is unanswered, help us to find answer for this one

Which of the following is not a goal in personalization?

Improve customer loyalty

Increase web traffic

Increase customer lifetime value

Reduce customer churn

Answer

Correct Answer: Increase web traffic

Note: This Question is unanswered, help us to find answer for this one

What type of database is required for SMS?

MySQL

Flexible database

PostgreSQL

MongoDB

Answer

Correct Answer: Flexible database

Note: This Question is unanswered, help us to find answer for this one

What is an ISP?

Intrusive Spam Protocol

Internet Service Provider

Internet Subscriber Protocol

Inter-Organizational Feedback loop

Answer

Correct Answer: Internet Service Provider

Note: This Question is unanswered, help us to find answer for this one

What is a fallback strategy?

The most common strategy

The last resort

A strategy that is used when the primary strategy doesn't work

The least common strategy

Answer

Correct Answer: A strategy that is used when the primary strategy doesn't work

Note: This Question is unanswered, help us to find answer for this one

What is Facebook custom audience?

The Facebook Ads targeting solution that enables marketers to match their CRM data to Facebook user profiles.

A CRM data matching solution for Facebook user profiles

A Facebook Ads targeting solution to CRM data

The solution to match CRM data to Facebook user profiles

Answer

Correct Answer: The Facebook Ads targeting solution that enables marketers to match their CRM data to Facebook user profiles.

Note: This Question is unanswered, help us to find answer for this one

What is an endpoint?

A device that connects to a network

A type of computer virus

A unit of measurement

The representation of a business software solution that provides or receives data through Exchange.

Answer

Correct Answer: The representation of a business software solution that provides or receives data through Exchange.

Note: This Question is unanswered, help us to find answer for this one

What is the purpose of an enablement code?

Enable communication between different Personalizations

To establish communication between Acoustic Exchange and Personalization

To add Personalization to the analytics library

To provide a code snippet for Acoustic Exchange

Answer

Correct Answer: To establish communication between Acoustic Exchange and Personalization

Note: This Question is unanswered, help us to find answer for this one

What does Enablement code do?

It is a code used to establish communication between Exchange and Acoustic.

It is a code used to establish communication between Acoustic and Personalization.

It disables communication between Exchange and Personalization.

It enables communication between Exchange and Personalization.

Answer

Correct Answer: It enables communication between Exchange and Personalization.

Note: This Question is unanswered, help us to find answer for this one

What is email authentication?

A collection of techniques intended to verify email information.

A way to verify email addresses

A way to increase email security

A way to prevent email hackers

Answer

Correct Answer: A collection of techniques intended to verify email information.

Note: This Question is unanswered, help us to find answer for this one

Elements are used to store which of the following?

Text only

All of the above

None of the above

Images only

Answer

Correct Answer: All of the above

Note: This Question is unanswered, help us to find answer for this one

What is the effective rate?

The percentage measure of unique clicks divided by unique opens

The percentage measure of total emails divided by total opens

The percentage measure of total clicks divided by total emails

The percentage measure of unique clicks divided by total opens

Answer

Correct Answer: The percentage measure of unique clicks divided by unique opens

Note: This Question is unanswered, help us to find answer for this one

What is the deliverability rate?

The number of messages that were delivered as a percentage of the total number of messages sent and received.

The number of messages that were delivered as a percentage of the number of messages sent.

The number of messages that were not delivered as a percentage of the number of messages sent.

The number of messages that were delivered as a percentage of the number of messages received.

Answer

Correct Answer: The number of messages that were delivered as a percentage of the number of messages sent.

Note: This Question is unanswered, help us to find answer for this one

What is "deliverability"?

The likelihood of an email arriving in a recipient's inbox.

Emailing marketing messages to a list of potential customers

The number of emails that are opened by recipients

The process of sending emails

Answer

Correct Answer: The likelihood of an email arriving in a recipient's inbox.

Note: This Question is unanswered, help us to find answer for this one

What is the name of the group of users who see the default content?

Control group

Treatment group

Sample group

Experiment group

Answer

Correct Answer: Control group

Note: This Question is unanswered, help us to find answer for this one

What type of file is a Database?

Encrypted text file

Video file

Plain text file

Binary file

Answer

Correct Answer: Plain text file

Note: This Question is unanswered, help us to find answer for this one

What is Channel A?

A sales technique

A type of television station

A means of reaching customers, such as mobile, email, direct mail, websites, or retail.

A method of communication

Answer

Correct Answer: A means of reaching customers, such as mobile, email, direct mail, websites, or retail.

Note: This Question is unanswered, help us to find answer for this one

What does CDATA stand for?

Certified Data analyst

Control Data Corporation

Character Data

Continuous Data Acquisition

Answer

Correct Answer: Character Data

Note: This Question is unanswered, help us to find answer for this one

What is the purpose of a CDATA tag?

A tag used in the XML file format to store data that is not intended to be parsed

A tag used in the XML file format to store data that is intended to be parsed

A tag used in the HTML file format to store data that is not intended to be parsed

A tag used in the HTML file format to store data that is intended to be parsed

Answer

Correct Answer: A tag used in the XML file format to store data that is not intended to be parsed

Note: This Question is unanswered, help us to find answer for this one

What is a category?

A filter in Content search results that is selected from a predefined taxonomy.

Metadata that is used to classify content

A filter in Content search results that is selected from a user-defined taxonomy.

A taxonomy that is used to classify content

Answer

Correct Answer: A filter in Content search results that is selected from a predefined taxonomy.

Note: This Question is unanswered, help us to find answer for this one

What does CAN-SPAM stand for?

Children Against Non-sponsored Solicited Persons And Marketing

Cancel All Nasty Spam And Marketing

Canadian Association of Northern Spam And Mail

Controlling the Assault of Non-Solicited Pornography And Marketing Act

Answer

Correct Answer: Controlling the Assault of Non-Solicited Pornography And Marketing Act

Note: This Question is unanswered, help us to find answer for this one

What does CTA stand for?

Call to action

Creative Time Assessment

Continuous Training Analysis

Corrective Taxation Allocation

Answer

Correct Answer: Call to action

Note: This Question is unanswered, help us to find answer for this one

What is a call to action?

An instruction within a piece of content that engages users to perform a specific action

A piece of content that engages users to perform a specific action

An instruction within a piece of content

A graphic featuring text

Answer

Correct Answer: An instruction within a piece of content that engages users to perform a specific action

Note: This Question is unanswered, help us to find answer for this one

What is the Bulk folder also called?

Spam or Junk folder

Sent folder

Drafts folder

Trash folder

Answer

Correct Answer: Spam or Junk folder

Note: This Question is unanswered, help us to find answer for this one

What is the Bulk folder in an email client used for?

Stores messages from people you know

Stores messages that appear to be spam

Stores messages from mailing lists

Stores messages from unknown sender

Answer

Correct Answer: Stores messages that appear to be spam

Note: This Question is unanswered, help us to find answer for this one

What is blocking?

The ability to view someone's profile and see when they were last online

The refusal of an email server to accept an incoming email due to send practice violations.

The action of preventing someone from viewing your profile

When someone closes their account and you can no longer see their profile

Answer

Correct Answer: The refusal of an email server to accept an incoming email due to send practice violations.

Note: This Question is unanswered, help us to find answer for this one

What is a content block?

A piece of content that can contain an image, a text element, a link, etc.

A way to improve website speed

A method of organization

A way to improve SEO

Answer

Correct Answer: A piece of content that can contain an image, a text element, a link, etc.

Note: This Question is unanswered, help us to find answer for this one

What is the process of adding an IP or domain to a blacklist called?

Blocklisting

Graylisting

Blacklisting

Whitelisting

Answer

Correct Answer: Blacklisting

Note: This Question is unanswered, help us to find answer for this one

What is blacklisting?

The process of adding and IP or domain to a whitelist.

The process of removing an IP or domain from a blacklist.

The process of removing an IP or domain from a whitelist.

The process of adding and IP or domain to a blacklist.

Answer

Correct Answer: The process of adding and IP or domain to a blacklist.

Note: This Question is unanswered, help us to find answer for this one

What is a blacklist?

A list of IP addresses or domains that are authorized to send spam or junk mail.

A list of IP addresses or domains that are not authorized to send spam or junk mail.

A list of IP addresses or domains that are authorized to receive spam or junk mail.

A list of IP addresses or domains that violate send practices with spam or junk mail.

Answer

Correct Answer: A list of IP addresses or domains that violate send practices with spam or junk mail.

Note: This Question is unanswered, help us to find answer for this one

How can you access the asset library?

On the home page

On the contact page

On the library page

On the about page

Answer

Correct Answer: On the library page

Note: This Question is unanswered, help us to find answer for this one

What does an analytics library do?

It manages user accounts on the web pages.

It displays user data on the web pages.

It collects user actions in the form of events on the web pages.

It stores user data on the web pages.

Answer

Correct Answer: It collects user actions in the form of events on the web pages.

Note: This Question is unanswered, help us to find answer for this one

Which of the following is not an analytics library?

Google Sheets

Google Analytics

IBM SPSS Modeler

Tableau

Answer

Correct Answer: Google Analytics

Note: This Question is unanswered, help us to find answer for this one

What are assets?

Web pages that include associated metadata

Photos, videos, and articles that include associated metadata

Images, videos, and files that include associated metadata

Text files that include associated metadata

Answer

Correct Answer: Images, videos, and files that include associated metadata

Note: This Question is unanswered, help us to find answer for this one

What is an approval group?

A group of people who can approve the sending of messages to a target audience.

A group of people who can send messages to a target audience.

A group of people who approve the messages sent to them.

A group of people who can send messages to a target audience and approve the messages sent to them.

Answer

Correct Answer: A group of people who can approve the sending of messages to a target audience.

Note: This Question is unanswered, help us to find answer for this one

What is the full form of API?

Association for Psychological Science

Abstract Programming Interface

American Petroleum Institute

Application Programming Interface

Answer

Correct Answer: Application Programming Interface

Note: This Question is unanswered, help us to find answer for this one

What does API stand for?

Application programming instruction

Associated programming interface

Advanced programming interface

Application programming interface

Answer

Correct Answer: Application programming interface

Note: This Question is unanswered, help us to find answer for this one

What is Analytics library?

A set of tools for collecting, aggregating, and processing the user behavior data

A set of tools for collecting, aggregating, and processing the user behavior data.

A set of tools for collecting, aggregating, and processing the user behavior data

Answer

Correct Answer: A set of tools for collecting, aggregating, and processing the user behavior data.

Note: This Question is unanswered, help us to find answer for this one

What does Address record A mean?

A means of mapping a domain name to the IP address of the computer not hosting the domain.

A means of mapping a domain name to the IP address of the computer hosting the domain.

A means of mapping a domain name to the IP address of the computer only hosting the domain.

A means of mapping a domain name to the IP address of the computer sometimes hosting the domain.

Answer

Correct Answer: A means of mapping a domain name to the IP address of the computer hosting the domain.

Note: This Question is unanswered, help us to find answer for this one

What does the term "A record" stand for in the context of DNS?

Address record

Allotted record

Anonymous record

Alternate record

Answer

Correct Answer: Address record

Note: This Question is unanswered, help us to find answer for this one

What does Ad set allow you to do?

Target your ads

Schedule your ads

Group ads according to your criteria

Set a daily or lifetime budget for your ads

Answer

Correct Answer: Group ads according to your criteria

Note: This Question is unanswered, help us to find answer for this one

What is the definition of an "Action" in a CRM program?

A method of advertising that interrupts the viewer

A way to increase customer loyalty by providing rewards

The process of automatically updating customer information

A component of a program scenario that specifies what happens to contacts who participate in the program.

Answer

Correct Answer: A component of a program scenario that specifies what happens to contacts who participate in the program.

Note: This Question is unanswered, help us to find answer for this one

What is an "Action" in a program scenario?

A component that specifies what happens to contacts who participate in the program.

A way to end a program.

A process that occurs during a program.

A contact who participates in the program.

Answer

Correct Answer: A component that specifies what happens to contacts who participate in the program.

Note: This Question is unanswered, help us to find answer for this one

What is an acquisition list?

A method of advertising in which businesses send unsolicited messages through email, SMS, MMS, etc. in bulk

A process of making a copy of data or information from one source to another

A list of prospects or a targeted group of recipients that is purchased by another group.

A type of business model in which a company sells products or services to customers

Answer

Correct Answer: A list of prospects or a targeted group of recipients that is purchased by another group.

Note: This Question is unanswered, help us to find answer for this one

What is the abuse threshold?

An indication of an acceptable, industry-wide level of abuse replies.

A way to determine the average amount of abuse replies.

A standard to help compare an organization's numbers

A way to measure how customers perceive emails

Answer

Correct Answer: An indication of an acceptable, industry-wide level of abuse replies.

Note: This Question is unanswered, help us to find answer for this one

Abuse threshold is an indication of an acceptable level of:

Subscribes

Spam complaints

Unsubscribes

Abuse replies

Answer

Correct Answer: Abuse replies

Note: This Question is unanswered, help us to find answer for this one

Complaints of abuse delivered via email are shown as a percentage of what?

Total number of messages opened

Total number of messages delivered

Total number of messages sent

Total number of messages complaints

Answer

Correct Answer: Total number of messages delivered

Note: This Question is unanswered, help us to find answer for this one

What is the customer indication that an email is spam or junk?

Deleting the email

Abuse complaint

Marking as read

Clicking the spam button

Answer

Correct Answer: Abuse complaint

Note: This Question is unanswered, help us to find answer for this one

What is an abuse complaint?

The customer indication that an email is spam or junk.

An indication that an email contains malware.

An indication that an email is from an unknown sender.

An indication that an email contains abusive or inappropriate content.

Answer

Correct Answer: The customer indication that an email is spam or junk.

Note: This Question is unanswered, help us to find answer for this one

What do you need to perform an A/B test?

Three variants of messages

Four variants of messages

One variant of message

Two variants of messages

Answer

Correct Answer: Two variants of messages

Note: This Question is unanswered, help us to find answer for this one

What is the "above the fold" area on a website?

The area of the website that is visible only after scrolling

The area of the website that is visible without scrolling

The area of the website that is not visible without scrolling

The area of the website that is not visible in the preview pane of an email client

Answer

Correct Answer: The area of the website that is visible without scrolling

Note: This Question is unanswered, help us to find answer for this one

What is "above the fold"?

The area of content that is visible without scrolling

The area of content that is not visible without scrolling

The area of content that is not visible with scrolling

The area of content that is visible with scrolling

Answer

Correct Answer: The area of content that is visible without scrolling

Note: This Question is unanswered, help us to find answer for this one

A metric that indicates the number of contacts who visited a web form but did not submit their contact information is called?

Web traffic

Leads

Abandons

Conversion rate

Answer

Correct Answer: Abandons

Note: This Question is unanswered, help us to find answer for this one

What does the metric "abandons" indicate?

The number of contacts who visited a web form but did not submit their contact information.

The number of contacts who visited a web form and did not click on any links.

The number of contacts who visited a web form and clicked on at least one link.

The number of contacts who visited a web form and submitted their contact information.

Answer

Correct Answer: The number of contacts who visited a web form but did not submit their contact information.

Note: This Question is unanswered, help us to find answer for this one

More Acoustical Engineering Subjects

Architectural Acoustics

Noise & Vibration Control

Sound Insulation

Environmental Acoustics

Measurement of Noise

Ear Anatomy

Basic Audiology

Microphones

Acoustics Design Practicum

Acoustical Modeling

Noise Control

Audio Visual System Design

Acoustical and Audio Measurements

Electroacoustics

Psychoacoustics

Musical Acoustics

More Resources

Acoustical Engineering Skill Assessment

Acoustical Engineering PDF

Related MCQs

Aerospace & Aeronautical Engineering

Agricultural Engineering

Analog Electronics

Analysis

Applied Engineering