You are researching keywords for a client and creating list for an optimization plan. Which is not a recommended method of creating keyword lists?

You want to get a rough idea of how many searches per month a particular search term gets. Which tool do you use?

Changing the title tag and/or meta description will have a measurable impact on your _.

How do keywords change as people progress through the buying cycle?

Which technique is an example of black hat SEO?

A local accountant wants to start attracting more business directly from Google organic search. What is the best piece of advice to give to her?

What will cause a 404 page to display?

Which of these categories of tools would NOT be used by someone for ethical SEO?

SERP stands for

Which relate to off page SEO?

How many H1 titles is considered optimal on a webpage?