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Publishing Fundamentals MCQs

What is 'search engine optimization,' a technique now used to market books online?

A service that occurs online where the book cover to added to as many websites as possible.

A service that improves a website's visibility on search engines by using specific keyword searches.

A special reading of the book for local industry experts to decide on the production quality, the printing format, etc.

The optimum time of year to release the book.

Answer

Correct Answer: A service that improves a website's visibility on search engines by using specific keyword searches.

Explanation:

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