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Public Relations Quiz Public Relations

Which of the following is the best definition of 'Corporate Social and/or Environmental Responsibility (CSR)'?


Small-scale social outreach programs, set in motion for cosmetic effect.

Taking positive action to show an organization has a responsible attitude to the people and environment it affects.

When a CEO personally donates his annual salary (and bonuses) to a local charity.

A press conference handled by a Public Relations company in which various claims for ethical behaviour for the future are outlined.

Answer:
Taking positive action to show an organization has a responsible attitude to the people and environment it affects.

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