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Public Relations Quiz Public Relations

Which of the following is the best definition of a 'brief'?


A client's instructions delivered to a consultancy, or directions communicated within a PR agency.

A short memo always distributed internally.

A brief radio or television slot as part of Public Relations promotion for a company.

A dress-down day at work, or the so-called 'Hawaiian Shirt Day' or 'Mufti Day.'

Answer:
A client's instructions delivered to a consultancy, or directions communicated within a PR agency.

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