What is the name of the technique of using low pressure tactics in commercials and advertising in order to make a sale?

An abbreviation often used in online content, what does 'marcom' mean?

What is the name given to a short song, usually mentioning a brand or product benefit, used in a commercial?

What is an 'exclusive'?

What are 'demographics'?

Which of the following phrases refers to an equivocal denial made by an official to the press, often relating to an incident that is actually true.

When practitioners use media relations to provide information subsidies to and build relationships with journalists, bloggers are known as _______ .

Converged media maintain qualities of both paid and shared content.

Tactics are tangible items such as a ________ or a website.

Strategies used to _______ a message to achieve objectives.

Social sphere is the broad network of _________ channels that collectively create a new form of public sphere.