The following elements may differ from country to country, but generally speaking global brand variables include which of the following?

Which of the following is a touchpoint for a Brand Identity?

What should a set of Standards for a new Brand Identity include?

The best way to build a brand's value is

Which item or items below are brand touchpoints?

An example of a global brand is?

The outward expression of a brand - including its name, trademark, communications, and visual appearance is called?

What is the first thing you should do when creating a Brand Identity?

Which of the following is NOT a component of brand activation?

What is brand parity?

Which of the following can NOT be considered a brand element?